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Baemin Introduces Subscription Service Offering Unlimited Delivery Fee Discounts

Baemin Introduces Subscription Service Offering Unlimited Delivery Fee Discounts

SEOUL, Apr. 26 (Korea Bizwire) – Baemin (Baedal Minjok), South Korea’s leading food delivery platform, is launching a new subscription service called “Baemin Club” that will provide unlimited discounts on delivery fees.  The announcement was made on Tuesday by Woowa Brothers, the company that operates Baemin. The primary benefits of the subscription include free delivery fees [...]

Luxury Hotels in Seoul Serve Up Mango Bingsu Desserts at Soaring Prices

Luxury Hotels in Seoul Serve Up Mango Bingsu Desserts at Soaring Prices

SEOUL, Apr. 25 (Korea Bizwire) – The price of mango bingsu (shaved ice desserts) at upscale hotels in South Korea has been steadily climbing, with a new offering from Signiel Seoul now costing a staggering 130,000 won.  According to hotel industry reports from April 24, Signiel Seoul began selling its ‘Signature Jeju Apple Mango Bingsu’ for [...]

Orion’s ‘Turtle Chips’ Snack Expands Reach in U.S. Market

Orion’s ‘Turtle Chips’ Snack Expands Reach in U.S. Market

SEOUL, April 24 (Korea Bizwire) – Orion Corporation announced on April 24 that its popular “Turtle Chips” snack has recently gained entry into the Five Below and Miniso retail chains across the United States, driven by its rising popularity among younger American consumers. The quadruple-layered corn snack became the first K-food product to be stocked at [...]

Kakao and CJ Team Up to Upcycle Instant Rice Containers

Kakao and CJ Team Up to Upcycle Instant Rice Containers

SEOUL, Apr. 22 (Korea Bizwire) –Kakao’s impact commerce platform Kakao Makers has partnered with food giant CJ CheilJedang to launch an upcycling initiative that will transform discarded containers from the company’s popular instant rice products into new merchandise. Timed to coincide with Earth Day on April 22, the “Instant Rice Container Reborn Project” seeks to [...]

Burger King’s ‘Noise Marketing’ for Whopper Makeover Draws Backlash

Burger King’s ‘Noise Marketing’ for Whopper Makeover Draws Backlash

SEOUL, Apr. 9 (Korea Bizwire) – Burger King faced an uproar recently after announcing it was discontinuing sales of its signature Whopper burger, only to later suggest it was revamping the longtime menu item, in an apparent case of publicity-seeking misdirection. The burger chain had already drawn criticism in recent months for raising Whopper prices multiple [...]