Marketing Story Archives | Be Korea-savvy

Archive by category Marketing Story

Breakdancing 480 Meters Up in the Air

Breakdancing 480 Meters Up in the Air

SEOUL, March 9 (Korea Bizwire) – Celebrating Lotte World Tower’s Guinness World Record of having the highest glass-floor observatory in the world, a group of breakdancers offered a special performance Thursday at the tower’s Seoul Sky observatory, transparent through 478 meters of thin air.  Seoul Sky is located on the 118th floor of the 123-story [...]

Quality Korean Wines Enter Major Restaurants

Quality Korean Wines Enter Major Restaurants

SEOUL, Dec.1 (Korea Bizwire) – The Korea Wine Association announced that it is launching a campaign to promote Korean wines at major restaurants in the metropolitan area. To continuously pioneer new distribution routes, the association plans to introduce Korean wines into 100 stores including major restaurants and eateries, and let the diversity and quality of [...]