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Samsung’s Advert on Fridge Customized for India Popular on YouTube

Samsung’s Advert on Fridge Customized for India Popular on YouTube

SEOUL, Apr. 19 (Korea Bizwire) — Samsung Electronics Co. said Thursday its advertisement showcasing refrigerators specially made for the Indian market went viral on the video-sharing platform YouTube, claiming the popularity reflects the company’s increasing presence in the growing Asian market. The advertisement, which introduces the Digital Inverter Refrigerator, which can maintain temperature amid power [...]

Demand for Larger TVs Growing in S. Korea

Demand for Larger TVs Growing in S. Korea

SEOUL, Apr. 19 (Korea Bizwire) — The demand for larger television sets has been growing over the past few years in South Korea, industry data showed Thursday, alongside lower average prices. Industry data showed the average size of Samsung Electronics Co.’s TVs sold in the country came to 54 inches last year, up sharply from [...]

LG Joins with Italian Furniture Firm for IoT Experience

LG Joins with Italian Furniture Firm for IoT Experience

SEOUL, Apr. 13 (Korea Bizwire) — LG Electronics Inc. said Friday it has joined forces with Italy-based furniture firm Natuzzi Group to jointly develop a smart home package boasting Internet-of-Things (IoT) technology. Under the arrangement, LG and Natuzzi will showcase smart home solutions at the Milano Design Week slated for later this month, including jointly [...]

S. Korean Market for Air Purifiers Rising amid Fine Dust Woes

S. Korean Market for Air Purifiers Rising amid Fine Dust Woes

SEOUL, Apr. 9 (Korea Bizwire) — The market for air purifiers in South Korea is set to continue expanding going forward, industry watchers said Sunday, as more consumers are becoming concerned about fine dust levels in the air. Sales of air purifiers in the country are expected to reach around 2 million to 2.5 million [...]

Gov’t to Provide Smartphone Price Comparison with Overseas Markets

Gov’t to Provide Smartphone Price Comparison with Overseas Markets

SEOUL, Apr. 5 (Korea Bizwire) — South Korea’s telecom watchdog said Thursday it will provide consumers with a means to compare local prices of smartphones with those sold abroad on its website starting in May, apparently aimed at lowering prices here. The move comes as local customers have been expressing criticism that smartphone makers tend [...]

LG Ad Featuring Nat’l Curing Team Hits 5 Mln YouTube Views

LG Ad Featuring Nat’l Curing Team Hits 5 Mln YouTube Views

SEOUL, Apr. 4 (Korea Bizwire) — LG Electronics Inc. said Wednesday its new vacuum cleaner advertisement, which features the South Korean women’s curling team that won a surprise silver in the 2018 Winter Games, tallied more than 5 million views on video-sharing platform YouTube. The advertisement, first showcased on March 14, posted more than 350,000 [...]

Naver Workers Create Company’s First Labor Union

Naver Workers Create Company’s First Labor Union

SEOUL, April 3 (Korea Bizwire) — A labor union has been created at internet giant Naver for the first time in the company’s history. The union, a subgroup operating under the Korean Confederation of Trade Unions, issued its official declaration on Tuesday, and received membership applications from 300 people within a couple of hours, according to [...]

BTS Becomes New Models for LG Electronics’ Smartphones

BTS Becomes New Models for LG Electronics’ Smartphones

SEOUL, Apr. 3 (Korea Bizwire) — LG Electronics Inc. said Tuesday it clinched a contract with South Korea’s popular K-pop band BTS to promote its smartphones in the global market. Under the agreement, BTS will promote LG Electronics’ smartphones, including a new flagship model expected to be unveiled in June, through advertisements and various other [...]

Battery Performance of Galaxy S9 Falls Far Behind Rivals

Battery Performance of Galaxy S9 Falls Far Behind Rivals

SEOUL, Apr. 2 (Korea Bizwire) — The battery performance of Samsung Electronics Co.’s Galaxy S9 smartphone trailed behind rival products, industry watchers said Monday, causing consumers to express discontent. According to a report released by industry tracker Strategy Analytics, the Galaxy S9 ranked sixth among the seven premium smartphones checked in terms of battery performance. [...]