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E-cigarette Makers Using Aggressive Marketing Tactics

E-cigarette Makers Using Aggressive Marketing Tactics

SEOUL, Dec. 10 (Korea Bizwire) — Makers of e-cigarettes are employing an active marketing strategy, reaching out directly to consumers, industry officials said Monday. KT&G, Philip Morris Korea and British American Tobacco (BAT) Korea have all set up departments to exclusively promote sales of their e-cigarettes and are increasing the number of their street stores. [...]

Shinsegae TV Shopping Sells Movie Tickets in Industry First

Shinsegae TV Shopping Sells Movie Tickets in Industry First

SEOUL, Nov. 26 (Korea Bizwire) — Shinsegae TV Shopping, the home shopping arm of retail giant Shinsegae, showed outstanding performance in movie ticket sales as it adopted a new strategy by inviting a popular movie star to host a home shopping program that sells movie tickets. Shinsegae TV Shopping attracted more than 500,000 people to [...]

Millions of ‘Idol Sandwiches’ Sold Only Months After Their Debut

Millions of ‘Idol Sandwiches’ Sold Only Months After Their Debut

SEOUL, Nov. 13 (Korea Bizwire) — So-called ‘idol sandwiches,’ known to be favored by certain K-pop stars, are selling like hotcakes at convenience stores. GS25, a major convenience store franchise, said that YouUs Idol’s Favorite Sandwich topped all food sales charts just two and a half months after its release, with more than 5 million [...]

Online Malls Enjoy Sales Boom with Discount Events

Online Malls Enjoy Sales Boom with Discount Events

SEOUL, Nov. 11 (Korea Bizwire) — South Korea’s online malls have raked in sales during massive discount campaigns held well in advance of Black Friday in the United States, according to industry insiders Sunday. Major online malls and market places presented door-busting deals in early November to entice consumers even before department stores and discount [...]

Samsung Unveils Upcoming Foldable Smartphone

Samsung Unveils Upcoming Foldable Smartphone

SAN FRANCISCO, Nov. 8 (Korea Bizwire) — Samsung Electronics Co. on Wednesday showcased its upcoming smartphone with a foldable display slated to be released in the early part of 2019. At the Samsung Developer Conference 2018 held in San Francisco, the South Korean tech giant outlined some specs of its much-anticipated Infinity Flex Display technology, [...]

Samsung Electronics to Tap Market for Commercial Washers

Samsung Electronics to Tap Market for Commercial Washers

SEOUL, Nov. 6 (Korea Bizwire) — Samsung Electronics Co. said Tuesday it will make a full-fledged effort to penetrate deeper into the business-to-business washer industry and release products optimized for corporate clients. The South Korean tech giant said the decision comes as the local market for commercial washers is expected to grow 50 percent annually [...]

Kia Launches Mobile App to Enhance Customer Service

Kia Launches Mobile App to Enhance Customer Service

SEOUL, Nov. 5 (Korea Bizwire) — Kia Motors Corp., South Korea’s second-largest carmaker by sales, on Monday launched a mobile application to enhance customer services ranging from car purchases to used car sales. The KIA VIK mobile app allows Kia customers to check prices of Kia vehicles, test drive the vehicles they are considering buying, [...]

SK Innovation and SK E&S Build Large-Scale Energy Storage System in Ulsan

SK Innovation and SK E&S Build Large-Scale Energy Storage System in Ulsan

SEOUL, Nov. 2 (Korea Bizwire) — SK Innovation Co. and SK E&S Co. announced yesterday a ribbon cutting ceremony for a new energy storage system (ESS) at Ulsan Complex (Ulsan CLX), SK’s main production center. An ESS captures energy produced at periods when energy consumption is low for use at a later time when energy [...]