Charity Groups Seek Creative Solutions to Overcome Decline in Donations Resulting from Pandemic | Be Korea-savvy

Charity Groups Seek Creative Solutions to Overcome Decline in Donations Resulting from Pandemic


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SEOUL, Dec. 21 (Korea Bizwire)Charity organizations are moving heaven and earth to find creative solutions to overcome the sharp decline in year-end donations resulting from the prolonged pandemic.

The Salvation Army plans to host its first-ever K-pop online concert on Sunday. The organization will give online concert tickets to those who make donations.

The Community Chest of Korea built its annual Temperature Tower of Love and set up various PR materials for donations in a virtual space on the metaverse platform Zepeto. User avatars can visit the virtual space to take a proof shot and get information on donations.

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As hospitals are facing a blood shortage due to the sharp decline in the number of blood donors, the Korean Red Cross launched a service to deliver meal kits as a gift by drawing lots among those who donate blood.

Image Credit: Yonhap / photonews@koreabizwire.com

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