At Korea’s first digital duty free shop, which is housed in a 452 square-meter space in the cultural center of the Expo Park, Lotte will install a digital ordering system in four languages including Chinese, English and Japanese to offer an easy shopping experience to foreign visitors. (image: Gyeongju World Culture Expo organizing committee)
GYEONGJU, Aug. 6 (Korea Bizwire) – During the forthcoming Silk Road Cultural Festival in Gyeongju, a digital duty-free shop will be operated for foreign visitors to the event. Foreign visitors will be able to order products through touchscreen-based kiosks and pick them up at the airport when they leave Korea.
The Gyeongju World Culture Expo organizing committee announced on August 5 that it signed an MoU with Lotte Duty Free for the successful hosting of the Silk Road in Gyeongju festival. Under the agreement, Lotte Duty Free will set up the digital duty free shop from August 21 for 59 days.
The organizing committee expects that the digital duty free shop will help attract more foreign visitors, including those from China.
At Korea’s first digital duty free shop, which is housed in a 452 square-meter space in the cultural center of the Expo Park, Lotte will install a digital ordering system in four languages including Chinese, English and Japanese to offer an easy shopping experience to foreign visitors.
The festival will offer various cultural activities to foster an understanding of Eurasian culture, in which approximately 10,000 participants from 40 countries are expected to join.
An official from the organizing committee said, “The digital duty free shop will offer a convenient shopping experience for foreign visitors, and will help them avoid hurried shopping at the airport under pressure to meet their boarding time.”
By Lina Jang (linajang@koreabizwire.com)
