Food Delivery Apps Should Improve Customer Service | Be Korea-savvy

Food Delivery Apps Should Improve Customer Service


The Korea Consumer Agency has announced the results of a survey on consumer satisfaction among food delivery applications. Baedaltong showed the highest satisfaction rate, while Yogiyo ranked last. (Image : Yonhap)

The Korea Consumer Agency has announced the results of a survey on consumer satisfaction among food delivery applications. Baedaltong showed the highest satisfaction rate, while Yogiyo ranked last. (Image : Yonhap)

SEOUL, Nov.12 (Korea Bizwire)The Korea Consumer Agency has announced the results of a survey on consumer satisfaction among food delivery applications. Baedaltong showed the highest satisfaction rate, while Yogiyo ranked last.

Four items were evaluated in the survey, ‘provision of information’, ‘ordering and delivery’, ‘fulfillment of promises’ and ‘customer service’.

Baedaltong ranked first, receiving 3.47 points on a five point scale. Baedal Minjok followed with 3.43 points, and Yogiyo brought up the rear with 3.37.

In detail, Baedal Minjok ranked No.1 in the ‘provision of information’ and ‘ordering and delivery’ sectors.

Baedaltong ranked the highest in the sectors ‘fulfillment of promises’ and ‘customer service’.

Yogiyo received the lowest scores in every evaluation item.

The Korea Consumer Agency has announced the results of a survey on consumer satisfaction among food delivery applications. Baedaltong showed the highest satisfaction rate, while Yogiyo ranked last. (Image : Yonhap)

The Korea Consumer Agency has announced the results of a survey on consumer satisfaction among food delivery applications. Baedaltong showed the highest satisfaction rate, while Yogiyo ranked last. (Image : Yonhap)

The sector that all 3 brands scored the lowest on was ‘customer service’.

In addition, Baedaltong received 3.44 points out of five in the ‘service’ sector, ranking first. Baedal Minjok (3.37 points) and Yogiyo (3.33) followed.

The survey also revealed that 25.9 percent of the users felt that the quantity of the delivered food seemed to be less when ordered through food delivery applications than when ordered directly by phone.

By M.H.Lee (mhlee@koreabizwire.com)

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