Kia plans to make inroads into Europe with its unveiling All New Sorento (image: Kia Motors)
SEOUL, Oct. 3 (Korea Bizwire) – Targeting Europe’s automotive market, Kia Motors unveiled its flagship premium SUV, “All New Sorento,” the culmination of Kia Motor’s latest technology advancement in design, running performance and safety, at Paris Motor Show 2014.
Unveiled for the first time in Europe, “All New Sorento” is the new world-class premium SUV that South Korea’s second-largest automobile manufacturer has put all of its latest cutting-edge technologies. Kia also plans to roll out other enhanced models in the market.
In pursuit of “Upper Class SUV,” the new Kia Sorento SUV has a more upscale look of the interior and exterior design, promises interior practicality with more space and updated equipment, guarantees driving dynamics as comfortable as sedans can show, secures safety with the more widespread use of ultra-high tensile steel, and uses the eco-friendly R engine meeting the stringent Euro 6 emission standards.
It is expected that Kia can boost its value higher than it used to have by introducing “All New Sorento” with hefty updates in performance and design to the Europe’s automobile market.
Kia showcases “All New Sorento” along with its 23 other cars, including “Venga” and “Pride” strategic cars targeting for Europeans, at Paris Motor Show 2014 held from October 2 to 19.
Kia plans to make inroads into Europe with its unveiling All New Sorento (image: Kia Motors)
By Eugene Yu (eugene@koreabizwire.com)
