Korean Coffee Franchise Launches Chinese Invasion | Be Korea-savvy

Korean Coffee Franchise Launches Chinese Invasion


Coffine Grunaru in Jeju. (Image : Coffine Grunaru)

Coffine Grunaru in Jeju. (Image : Coffine Grunaru)

SEOUL, Nov.18 (Korea Bizwire)The Korean coffee franchise ‘Coffine Gurunaru’ has announced that it will be opening one of its large ‘Mission Hills’ stores in Hainan, China, which is sometimes referred to as the ‘Hawaii of the East’.

The new store is in the middle of Lan Kwal Fong street, the main street in Hainan, and is exceptionally large in size for a coffee franchise.

Golf course of Mission Hills. (Image : Mission Hills)

Golf course of Mission Hills. (Image : Mission Hills)

Officials from the coffee company say that the size is related to the world’s largest resort group, Mission Hills. They explain that the global group that owns resorts, golf courses and shopping malls is building the world’s largest K-town in Hainan, and Coffine Gurunaru is opening a large store in the development.

Mission Hills Centreville, where the K-Town is planned to be built. (Image : Mission Hills)

Mission Hills Centreville, where the K-Town is planned to be built. (Image : Mission Hills)

Considering that Hainan is a vacation spot, the interior concept will be ‘modern natural’, and the shop will be differentiated with a wine zone for visitors’ pleasure.

Also, Coffine Grunaru is planning to open additional stores in China, starting with the one in Hainan.

Image Credit: Yonhap / photonews@koreabizwire.com

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