SEOUL, June 19 (Korea Bizwire) — Korean consumers are most frequently content with Apple‘s iPhone, while LG Electronics‘ smartphones and Samsung’s Galaxy series came in second and third respectively, according to a report from Consumer Insight published on June 18.
Korean consumers who purchased smartphones within the past 6 months rated their phones in terms of performance, function and design on a 1,000 point scale. Apple users rated their phones at 759 points, while LG phones and Samsung phones were rated at 611 and 580 points respectively. Pantech users rated their phone at 580 points. Apple’s iPhone has held the top spot in the company’s reports since 2011.
Although Samsung smartphones once won first place in 2010 by earning 684 points, they dropped to third place in 2013 when the Galaxy S4 was launched.
However, users were not content with Apple’s after-service policies, putting iPhones in fourth place. Samsung’s A/S occupied first place from 2008 to 2012, and then it fought back and forth with LG’s A/S for first place since 2013. Although Pantech was put in a management crisis last year, Pantech phone users were content with the company’s A/S.
By Kevin Lee (firstname.lastname@example.org)