This photo provided by Starbucks Coffee Korea shows its outlet with Halloween interior.
SEOUL, Oct. 13 (Korea Bizwire) — Customers are lining up at Starbucks stores once again, this time to buy the newly released Halloween goods and merchandise.
Starbucks Coffee Korea released 23 items, two cards, three drinks and seven food products on Tuesday in celebration of Halloween.
Each Starbucks outlet displayed a sign that listed the stock available and restrictions on how many each person could purchase. For the three items listed, in particular, each person can buy no more than two of each.
The special merchandise consists of tumblers, mugs, cold cups, key chains and dolls.
Savvy consumer have flocked to a number of Starbucks stores early in the morning, and items with buying restrictions have run out rapidly.
Second-hand transaction platforms saw a flurry of posts selling the new Starbucks merchandise at a higher price on the same day that its was released.
Starbucks merchandise has always been popular thanks to a high number of loyal customers, despite criticism that merchandise strategy has been imposing a heavy workload on employees.
H. M. Kang (hmkang@koreabizwire.com)
