LG Electronics to Bolster LED Lighting Product Portfolio | Be Korea-savvy

LG Electronics to Bolster LED Lighting Product Portfolio

(image: LG Electronics)

(image: LG Electronics)

SEOUL, Apr. 30 (Korea Bizwire)LG Electronics Inc. said Monday it aims to expand its light-emitting diode (LED) lighting product portfolio by releasing products that emit less blue light, which is easier on the human eye.

The South Korean consumer electronics giant has showcased 14 different new products for commercial use under the brand LG Smart Lighting Safe Blue.

The company said the new lighting products put out less blue light, which is considered a potential hazard as it can penetrate 60 percent deeper into eyes.

“By releasing high-end and efficient solutions based on the distinctive technologies, we will lead the local market for smart lighting products,” the company said.

LG Electronics said it plans to release household lighting products down the road, claiming the annual South Korean market for LED lighting is estimated at 2 trillion won (US$1.87 billion).

The company is also looking deeper into applying the Internet of Things technology to its LED products so they automatically adjust their brightness depending on ambient light and the movement of people.


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