LG Smart Cottage, a small modular home unveiled by LG Electronics at IFA 2023.
BERLIN & SEOUL, Sept. 2 (Korea Bizwire) —At the IFA 2023 event, LG Electronics took center stage by transforming its exhibition booth into the enchanting “LG Sustainable Village,” reminiscent of a serene forest path.
This year marked a significant shift for LG Electronics, as they showcased residential solutions that emphasized high-efficiency energy technologies under the theme of “Embracing a Fun and Sustainable Life for All.”
Their booth was meticulously designed with a strong focus on accessibility and eco-friendliness, incorporating recyclable fabrics and mesh materials while minimizing the use of traditional exhibition structures.
One of the standout attractions was the LG Smart Cottage, a compact modular home that seamlessly integrates LG’s cutting-edge energy and HVAC technologies with top-of-the-line appliances.
LG Electronics Unveils Universal Up Kit at ‘IFA’ 2023
This innovative creation boasted a 4-kilowatt solar panel roof capable of generating a substantial portion of its electricity needs, providing ample power for a day of comfortable living for two adults.
‘LG Signature OLED M’ introduced by LG Electronics at ‘IFA 2023′
Within the LG ThinQ Home exhibition space, the spotlight was on the groundbreaking Universal Up Kit, making its debut at IFA. This detachable accessory is designed to enhance the user-friendliness of home appliances, ensuring that they can be effortlessly operated by individuals of any gender, age, or physical ability.
Models introduce the LG SIGNATURE washer and dryer at the ‘LG Signature Villa’ display area.
The LG Cooking Studio featured an impressive array of entry-level built-in kitchen appliances. LG Electronics, traditionally recognized for its premium built-in offerings, seized the opportunity at IFA to tap into the European built-in market’s ‘volume zone,’ catering to the region’s substantial consumer demand.
Not to be overlooked was the captivating ‘LG Signature Villa’ area, showcasing LG Electronics’ flagship appliances that epitomize their pride and craftsmanship. Particularly striking was the LG Signature OLED M, the world’s first wireless OLED (organic light-emitting diode) 97-inch TV, which garnered significant attention in the Living Zone.
After its debut in the Korean market in July, this wireless OLED TV series made its way to North American and European markets in August, further solidifying LG’s innovative presence in the industry.
Image credit: LG Electronics / photonews@koreabizwire.com
