SEOUL, April 30 (Korea Bizwire) — Louis Vuitton held its first-ever Pre-fall fashion show on Seoul’s Jamsu Bridge on Saturday, which was transformed into a runway. The event was livestreamed globally and projected on large LED screens around Seoul.
The show was a cultural event for overseas tourists and Seoulites to enjoy together in celebration of the 2023-2024 “Visit Korea Year.” This is the second time Louis Vuitton has staged a fashion show in South Korea, and the first time they have organized a fashion show exclusively for Korea.
Gucci is also set to host its 2024 Cruise Fashion Show at Gyeongbokgung Palace in Korea.
Image Credit: Louis Vuitton / photonews@koreabizwire.com