S. Korean Firms Engage in Fierce Competition in Pet Market | Be Korea-savvy

S. Korean Firms Engage in Fierce Competition in Pet Market


This photo provided by LG Uplus Corp. shows the mobile carrier's smart home pet care service.

This photo provided by LG Uplus Corp. shows the mobile carrier’s smart home pet care service.

SEOUL, Feb. 1 (Korea Bizwire)As the South Korean pet market continues to expand, various firms are jumping into the market to compete.

The pet food market is particularly attractive not only among food producers but also to fried chicken franchises. In recent years, pet food made with alternative meat and vegan ingredients are gaining popularity.

ZEROPET F&B Inc., a pet food producer, released a pet food product made with high-quality, textured protein while Daewoong Pet used edible insects to develop protein-rich snacks exclusively for pets.

Pharmaceutical companies are coming up with various health supplements for pets.

Kwangdong Pharmaceutical Co. released a health supplement for pets made with red ginseng concentrate and acacia honey, and Ildong Pharmaceutical Co. introduced probiotics for the gastrointestinal health of pets.

Meanwhile, home appliance store chain Lotte Himart Co. released a new brand of wireless electronic devices that automatically wash and massage pets’ feet at the front door.

The Bespoke Cube Air Pet Care by Samsung Electronics Co. gets rid of pet hair and odor while the Bespoke Jet Bot AI comes with a Smart Things app that offers daily monitoring of pets and assists with pet care.

Lina Jang (linajang@koreabizwire.com)

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