This image, provided by Samsung Display Co., shows the company’s center information display (CID), passenger information display (PID) and rear seat entertainment (RSE) display supplied to China’s electric vehicle (EV) brand Zeekr. (Yonhap)
SEOUL, Jan. 21 (Korea Bizwire) – Samsung Display Co. said Wednesday it is supplying three types of organic light-emitting diode (OLED) panels for automotive displays to China’s luxury electric vehicle (EV) brand Zeekr.
The Korean company’s center information display (CID), passenger information display (PID) and rear seat entertainment (RSE) display are installed in Zeekr’s 9X sport utility vehicle (SUV), according to Samsung Display.
The CID and PID feature 16-inch OLED panels that serve as the multimedia and control hub on the dashboard, while the 17-inch RSE display mounted on the vehicle ceiling features the world’s first “wing-style sliding screen,” jointly developed by Samsung Display and Zeekr.
Samsung Display, a wholly owned subsidiary of Samsung Electronics Co., has been in a partnership with Zeekr, an EV brand owned by Geely Automobile Holdings, since 2024.
“We will continue to introduce high-performance products with differentiated value to strengthen partnerships with global automakers and lead the growth of the automotive OLED market,” said Choi Yong-seok, an executive director at Samsung Display.
(Yonhap)
