SEOUL, April 23 (Korea Bizwire) — Samsung Electronics has opened a SmartThings pop-up store at Dubai Mall during the Eid al-Fitr festival, marking the end of Ramadan. The store aims to showcase connectivity between various SmartThings-powered products, including the Galaxy S23′s Nightography, the 2023 Neo QLED, and the Odyssey Arc gaming monitor.
Samsung also plans to collaborate with local influencers for events. The company is running an online and offline campaign in 14 Middle Eastern countries, offering special discounts under the theme “Ramadan Smart,” which introduces smart sourcing scenarios tailored to Middle Eastern customers.
Image credit: Samsung Electronics / photonews@koreabizwire.com
