Samsung to Introduce ‘MyBespoke’ Service in U.S.

SEOUL, May 23 (Korea Bizwire) — Samsung Electronics Co. announced that it will introduce the MyBespoke service in the U.S. this year, offering customers the option to customize the design of their own Bespoke refrigerator.

The service is intended for Samsung’s French Door Bespoke refrigerator, the upper panel of which can be decorated with family photos, paintings, drawings or other customizable designs to complete a unique, one-off refrigerator.

Uploading the preferred design on Samsung’s official website lets the company digitally print it on the panel before the refrigerator is delivered to the customer.

The service costs US$250 per panel.

Samsung is also considering introducing the MyBespoke service in South Korea.

Image Credit: Samsung Electronics Co. / photonews@koreabizwire.com