SEOUL, Feb. 11 (Korea Bizwire) — A South Korean court has ruled that 1+1 purchasing events cannot be seen as ‘exaggerated advertisements’ if the price of the product is cheaper during the event. Seoul High Court, in a case filed by hypermarket chain operators Homeplus Co. and Homeplus Stores Co. against the Fair Trade Commission [...]
SEOUL, Jan. 9 (Korea Bizwire) — About 60 percent of South Koreans say that advertisements for financial products are exaggerated, a survey showed Wednesday, underscoring customers’ mistrust towards the sector as a whole. The survey, conducted by Gallup Korea and commissioned by the Financial Services Commission (FSC), showed that 60.7 percent of the 2,194 respondents [...]
SEOUL, May 18 (Korea Bizwire) — According to a study, one in eight people buy cigarettes on impulse after viewing cigarette advertisements or cigarette packs on display at convenience stores. Moreover, the same study showed that 1.9 percent of non-smokers had purchased cigarettes on impulse. The study, carried out by Prof. Cho Seong-il and his [...]