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Amobee Expands Video-Led Company Strategy Through Global Partnership with SeenThis to Deliver Adaptive Streaming Advertising at Scale

Amobee Expands Video-Led Company Strategy Through Global Partnership with SeenThis to Deliver Adaptive Streaming Advertising at Scale

NEW YORK, April 20 (Korea Bizwire) — The fast-evolving demand of video advertising formats underlines brands’ desire to deliver an enhanced and highly-engaging consumer experience throughout the digital publishers and media owner ecosystem. However, agencies and advertisers continually face three prominent limitations of video advertising: limited supply, compressed videos, compressed video file sizes, and high [...]

Amobee Brand Intelligence Technology Expands Globally

Amobee Brand Intelligence Technology Expands Globally

SINGAPORE and FOSTER CITY, CA, Nov. 17 (Korea Bizwire) – Amobee, a leading global marketing technology company, announced today the addition of international data and enhanced functionality for its patented Brand Intelligence technology platform, which analyzes and correlates over 60 billion content engagements and consumption trends across the digital ecosystem — web, video, mobile, and [...]