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BMW Most Popular Imported Car Brand Among Men; Women Prefer Mercedes-Benz

BMW Most Popular Imported Car Brand Among Men; Women Prefer Mercedes-Benz

SEOUL, Sept. 24 (Korea Bizwire) — BMW became this year’s most chosen car by Korean men, while Mercedes-Benz became the most popular choice for Korean women. The Korea Automobile Importers and Distributors Association reported that private consumers in South Korea bought 123,079 imported cars between January and August of this year. Among them, men bought [...]

BMW Korea to Achieve Contactless After-sales Service Environment by 2022

BMW Korea to Achieve Contactless After-sales Service Environment by 2022

SEOUL, Sept. 10 (Korea Bizwire) — BMW Group Korea said Thursday it will release an upgraded version of BMW Plus and MINI Plus, two apps used for after-sales services. The new apps will serve as BMW’s leading platform for contactless, digital after-sales services based on a new user interface that reflects the information users need [...]

Mercedes-Benz and BMW Sell More than 3 Other Foreign Carmakers Combined

Mercedes-Benz and BMW Sell More than 3 Other Foreign Carmakers Combined

SEOUL, May 10 (Korea Bizwire) — German carmakers BMW and Mercedes-Benz sold more vehicles in South Korea in April compared to local units of three foreign carmakers combined, an industry association said Sunday. The Korea Automobile Importers & Distributors Association reported that 8,430 vehicles made by Mercedes-Benz and 6,113 BMWs were newly registered last month, [...]

Taking Action Together – Apply Now

Taking Action Together – Apply Now

MUNICH and NEW YORK, April 27 (Korea Bizwire) — For the past ten years, the United Nations Alliance of Civilizations (UNAOC) and the BMW Group have invited organisations around the world to apply for the Intercultural Innovation Award. The two partners have used this award to support innovative projects promoting intercultural understanding. “As we celebrate [...]