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K-pop Fever Prompts Luxury Brands to Recruit S. Korean Singers as Brand Ambassadors

K-pop Fever Prompts Luxury Brands to Recruit S. Korean Singers as Brand Ambassadors

SEOUL, Jan. 25 (Korea Bizwire) — The worldwide popularity of K-pop is pushing global luxury brands to reach out to Korean celebrities. Jimin of K-pop super group BTS was recently selected to become Christian Dior’s brand ambassador. Another BTS member J-Hope participated in the Louis Vuitton Men’s Autumn-Winter 2023 Show last Thursday in Paris, France. [...]

Patent Office Cracks Down on Unauthorized Use of Celebrities’ Faces and Names

Patent Office Cracks Down on Unauthorized Use of Celebrities’ Faces and Names

DAEJEON, June 9 (Korea Bizwire) — Any unauthorized use of the faces and names of celebrities such as K-pop supergroup BTS and football star Son Heung-min will be regarded as unfair competition practice and result in legal consequences. The Korea Intellectual Property Office (KIPO) announced that an amendment to the Unfair Competition Prevention and Trade [...]

Gov’t Maps Out Plan to Prevent Celebrity Suicides

Gov’t Maps Out Plan to Prevent Celebrity Suicides

SEOUL, Sept. 30 (Korea Bizwire) — The government has mapped out a suicide prevention plan for pop culture artists as part of efforts to prevent the suicide of famous celebrities as well as copycat suicides. The Ministry of Education and the Ministry of Health and Welfare developed the plan after holding a ministerial conference on [...]

Regulated Media Reporting on Celebrity Suicide Can Mitigate Werther Effect: Study

Regulated Media Reporting on Celebrity Suicide Can Mitigate Werther Effect: Study

SEOUL, July 23 (Korea Bizwire) — A transition in the style of media reporting on suicide committed by celebrities leads to a reduction in the suicide rate among non-celebrities, a recent study showed. A research team from Samsung Medical Center conducted a study on the changes in the suicide rate in South Korea between 2005 [...]

Anger Mounts over Deepfake Porn Targeting Korean Female Celebs; More than 330,000 Sign Petition

Anger Mounts over Deepfake Porn Targeting Korean Female Celebs; More than 330,000 Sign Petition

SEOUL, Jan. 14 (Korea Bizwire) — Following a heated scandal over Luda, a chatbot that ended up being unplugged amid controversies over its hypersexualization and unfiltered comments on sexual minorities, South Korea faces another socio-technological issue on how to tackle artificial intelligence technology that targets real, living celebrities as victims of deepfake porn. On Wednesday, [...]

Celebrities Embroiled in Accusations of Academic Plagiarism

Celebrities Embroiled in Accusations of Academic Plagiarism

SEOUL, Jan. 6 (Korea Bizwire) — A number of South Korean celebrities have recently come under fire for plagiarizing academic papers. Singer Hong Jin-young and popular history lecturer Seol Min-seok recently issued official apologies following accusations that they had committed plagiarism while writing their master’s theses. Experts argue that thesis requirements for public figures and [...]

Revised Law to Allow Prominent Pop Celebrities to Defer Enlistment

Revised Law to Allow Prominent Pop Celebrities to Defer Enlistment

SEOUL, Dec. 22 (Korea Bizwire) — The government on Tuesday promulgated a revised law that allows pop culture celebrities credited with contributing to improving the country’s image to postpone their mandatory military service, the defense ministry said. The revised Military Service Act — which passed the National Assembly early this month and was approved by [...]