consumers Archives | Be Korea-savvy
Korean Consumers Open to Buying Eco-friendly Products Even if They are More Expensive

Korean Consumers Open to Buying Eco-friendly Products Even if They are More Expensive

SEOUL, Sept. 6 (Korea Bizwire) — Three out of ten South Korean consumers take a company’s record on the environment into consideration when making purchasing decisions. KB Financial Group Inc., a major South Korean banking group, conducted a survey of 1,000 credit card users, 31.6 percent of whom said that their purchasing decisions were influenced [...]

Large Discount Stores Emerge as Main Sales Outlets for Imported Wine

Large Discount Stores Emerge as Main Sales Outlets for Imported Wine

SEOUL, Aug. 25 (Korea Bizwire) — Large discount stores have emerged as the main outlets for consumers to buy imported wine, a consumer watchdog said Tuesday. According to a survey conducted by the Korea Consumer Agency (KCA) of 1,000 local consumers who had purchased imported wine in the past year, Chilean wines accounted for the [...]

Generation Z Takes Interest in Online Transactions for Sneakers and Celebrity Goods

Generation Z Takes Interest in Online Transactions for Sneakers and Celebrity Goods

SEOUL, July 29 (Korea Bizwire) — Members of Generation Z, born between the mid-1990s and early 2000s, were found to have a deep interest in second-hand sales of limited edition sneakers and K-pop goods through online platforms, a consumer watchdog said Wednesday. The Korea Consumer Agency (KCA) analyzed artificial intelligence-focused firm VAIV Company Inc.’s 2018 [...]

Majority of Consumers Say Corporate ESG Activities Influence Purchase Choices

Majority of Consumers Say Corporate ESG Activities Influence Purchase Choices

SEOUL, June 2 (Korea Bizwire) — Corporate ESG (environmental, social and governance) activities have an actual impact on consumers’ purchasing decisions, the country’s leading business lobby group said Tuesday. According to a survey conducted by the Korea Chamber of Commerce and Industry of 300 Korean consumers, 63 percent of the respondents replied that their purchasing [...]