Coupang Archives | Be Korea-savvy
Coupang Eats Maintains Free Packaging Fee Policy, Bucking Industry Trend

Coupang Eats Maintains Free Packaging Fee Policy, Bucking Industry Trend

SEOUL, Jul. 2 (Korea Bizwire) – In a move that contrasts with its main competitor, Coupang Eats announced on July 1 that it will continue its policy of waiving packaging fees for all partnered restaurants, reinforcing its commitment to supporting small and medium-sized businesses in the food service industry. This decision comes as Baedal Minjok (Baemin), [...]

Coupang Delivery Driver’s Death Raises Questions About Overwork

Coupang Delivery Driver’s Death Raises Questions About Overwork

SEOUL, Jun. 29 (Korea Bizwire) – Allegations of death by overwork have surfaced following the passing of a 40-year-old delivery driver who had been working for Coupang’s late-night Rocket Delivery service.  On June 27, the Committee for Countermeasures Against Overwork Deaths of Delivery Workers and the family of the deceased, Jung Seul-gi, held a press conference [...]

Coupang’s Defiant Threat to Halt ‘Rocket Delivery’ Service Raises Eyebrows

Coupang’s Defiant Threat to Halt ‘Rocket Delivery’ Service Raises Eyebrows

SEOUL, Jun. 17 (Korea Bizwire) – In a bold move that has sparked speculation in South Korea’s e-commerce industry, Coupang, the country’s largest online retailer, has hinted at the possibility of suspending its much-lauded “Rocket Delivery” service. This threat comes in the wake of the company being slapped with a record 140 billion won fine by [...]

South Korean Regulator Imposes Record 140 Billion Won Penalty on Coupang

South Korean Regulator Imposes Record 140 Billion Won Penalty on Coupang

SEOUL, Jun. 13 (Korea Bizwire) – In an unprecedented move, South Korea’s antitrust regulator, the Fair Trade Commission, has levied a record fine of 140 billion won against Coupang, the country’s largest e-commerce company, on allegations of unfairly favoring its own products over those of third-party sellers.   The staggering penalty, the highest ever imposed [...]

Coupang Fined 140 Bln Won for Alleged Manipulation of Search Algorithm, Product Reviews

Coupang Fined 140 Bln Won for Alleged Manipulation of Search Algorithm, Product Reviews

SEOUL, Jun. 13 (Korea Bizwire) — The antitrust regulator said Thursday it has decided to fine e-commerce giant Coupang Inc. 140 billion won (US$12.44 million) for using unfair search algorithms and uploading false product reviews to boost sales of its own private-label items. The Fair Trade Commission (FTC) also referred the company, as well as [...]

South Korea’s Tax Authority Launches Special Probe into E-commerce Leader Coupang

South Korea’s Tax Authority Launches Special Probe into E-commerce Leader Coupang

SEOUL, May 13 (Korea Bizwire) – The National Tax Service of South Korea has initiated a special tax investigation into Coupang, the nation’s top e-commerce company. Authorities are examining the flow of funds between Coupang’s Korean entity, wholly owned by the U.S.-based Coupang Inc. in Delaware, and its overseas affiliates.  This probe coincides with looming scrutiny [...]

Coupang Raises Fee for Popular Membership Program, Igniting Battle Among Rivals

Coupang Raises Fee for Popular Membership Program, Igniting Battle Among Rivals

SEOUL, Apr. 16 (Korea Bizwire) — Coupang, the South Korean e-commerce giant, has significantly increased the monthly fee for its premium Wow Membership service, raising it to 7,890 won 4,990 won. This bold move has sparked an unexpected “membership war” across the retail industry, as competitors scramble to improve their own loyalty programs to retain customers [...]

Coupang Raises Paid-User Membership Fee Amid Competition from Chinese Rivals

Coupang Raises Paid-User Membership Fee Amid Competition from Chinese Rivals

SEOUL, Apr. 12 (Korea Bizwire) —South Korean e-commerce giant Coupang Inc. said Friday it will raise its monthly membership fee for paid users by 58 percent, in an apparent move to secure further capital amid growing challenges from Chinese rivals.   Coupang plans to charge its paid WOW membership users 7,890 won (US$5.7) starting Saturday, [...]

Coupang Dethrones E-Mart as Top Retail Brand in South Korea

Coupang Dethrones E-Mart as Top Retail Brand in South Korea

SEOUL, Apr. 1 (Korea Bizwire) – In a seismic shift for South Korea’s retail landscape, the e-commerce giant Coupang has surpassed the long-dominant E-Mart to become the country’s highest-ranked retail brand, according to the latest quarterly evaluation by brand consultancy BrandStock.  Coupang achieved a brand stock top index (BSTI) score of 902.8, vaulting to 9th place [...]

E-Commerce Giants Coupang and AliExpress Wage Massive Investment Battle in South Korea

E-Commerce Giants Coupang and AliExpress Wage Massive Investment Battle in South Korea

SEOUL, Mar. 28 (Korea Bizwire) – South Korea’s e-commerce market has become the battleground for a high-stakes investment war between domestic giant Coupang and Chinese powerhouse AliExpress, as both companies aggressively pursue market dominance.  The clash intensified after AliExpress, owned by the Alibaba Group, announced plans to invest $1.1 billion (1.5 trillion won) in South Korea [...]