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Coupang Raises Fee for Popular Membership Program, Igniting Battle Among Rivals

Coupang Raises Fee for Popular Membership Program, Igniting Battle Among Rivals

SEOUL, Apr. 16 (Korea Bizwire) — Coupang, the South Korean e-commerce giant, has significantly increased the monthly fee for its premium Wow Membership service, raising it to 7,890 won 4,990 won. This bold move has sparked an unexpected “membership war” across the retail industry, as competitors scramble to improve their own loyalty programs to retain customers [...]

Coupang Raises Paid-User Membership Fee Amid Competition from Chinese Rivals

Coupang Raises Paid-User Membership Fee Amid Competition from Chinese Rivals

SEOUL, Apr. 12 (Korea Bizwire) —South Korean e-commerce giant Coupang Inc. said Friday it will raise its monthly membership fee for paid users by 58 percent, in an apparent move to secure further capital amid growing challenges from Chinese rivals.   Coupang plans to charge its paid WOW membership users 7,890 won (US$5.7) starting Saturday, [...]

Coupang Dethrones E-Mart as Top Retail Brand in South Korea

Coupang Dethrones E-Mart as Top Retail Brand in South Korea

SEOUL, Apr. 1 (Korea Bizwire) – In a seismic shift for South Korea’s retail landscape, the e-commerce giant Coupang has surpassed the long-dominant E-Mart to become the country’s highest-ranked retail brand, according to the latest quarterly evaluation by brand consultancy BrandStock.  Coupang achieved a brand stock top index (BSTI) score of 902.8, vaulting to 9th place [...]

E-Commerce Giants Coupang and AliExpress Wage Massive Investment Battle in South Korea

E-Commerce Giants Coupang and AliExpress Wage Massive Investment Battle in South Korea

SEOUL, Mar. 28 (Korea Bizwire) – South Korea’s e-commerce market has become the battleground for a high-stakes investment war between domestic giant Coupang and Chinese powerhouse AliExpress, as both companies aggressively pursue market dominance.  The clash intensified after AliExpress, owned by the Alibaba Group, announced plans to invest $1.1 billion (1.5 trillion won) in South Korea [...]

Coupang to Invest 3 Tln Won in Expanding Its Delivery Service Nationwide

Coupang to Invest 3 Tln Won in Expanding Its Delivery Service Nationwide

SEOUL, Mar. 27 (Korea Bizwire) — Coupang Corp., South Korea’s leading e-commerce company, said Wednesday it will invest 3 trillion won (US$2.23 billion) for the next three years to expand its renowned “rocket delivery” nationwide in a bid to solidify its dominance in the competitive market. The plan includes the establishment of over eight fulfillment [...]

Coupang Eliminates Delivery Fees for Food Orders as Perk for Subscription Members

Coupang Eliminates Delivery Fees for Food Orders as Perk for Subscription Members

SEOUL, Mar. 19 (Korea Bizwire) – Starting March 26, members of Coupang’s premium subscription service, Wow, will be able to order food through the company’s delivery platform, Coupang Eats, without paying any delivery fees, the company announced.  In a bid to alleviate the burden of delivery costs for consumers, Coupang Eats will introduce an “unlimited free [...]

Survey Reveals Coupang Warehouse Workers Suffer from Extreme Temperatures and Dust

Survey Reveals Coupang Warehouse Workers Suffer from Extreme Temperatures and Dust

SEOUL, Feb. 1 (Korea Bizwire) – A survey has highlighted significant concerns among Coupang’s warehouse workers regarding extreme working conditions, including heat, cold, and dust exposure.  The Korean Confederation of Trade Unions (KCTU) held a press conference on January 31st in front of the Seoul Regional Employment and Labor Office to disclose the findings from a [...]

Coupang’s Bundled Services Score Major Market Success

Coupang’s Bundled Services Score Major Market Success

SEOUL, Jan. 27 (Korea Bizwire) –Coupang’s innovative approach of integrating its services, particularly through bundled products linked with Rocket Wow benefits, has proven to be highly effective. This strategy has led to significant achievements in both the video streaming and food delivery markets, with Coupang Play securing the second position in South Korea’s streaming market, [...]

Complaint Filed against Coupang over Alleged Unfair Practices

Complaint Filed against Coupang over Alleged Unfair Practices

SEOUL, Jan. 16 (Korea Bizwire) — 11Street Co., a South Korean e-commerce company, said Tuesday it has filed a complaint with the anti-trust regulator over its bigger rival Coupang, Inc.’s alleged unfair practices. New York-listed Coupang has recently released the comparison between the maximum commission rates it receives from its product suppliers and competitors’ rates [...]