CSR Archives | Be Korea-savvy
Huawei Expands its Corporate Social Responsibility Program in Korea

Huawei Expands its Corporate Social Responsibility Program in Korea

SEOUL, Aug. 29 (Korea Bizwire) — Huawei, the world’s largest manufacturer of telecommunications devices, will expand its corporate social responsibility (CSR) program ahead of the formal adoption of 5G smartphone devices by local telecommunication operators. Huawei announced yesterday that it had carried out “Korea Seeds for the Future,” a program aimed at nurturing local Information [...]

How to Enliven Brand All the While Doing Good…Brand Management Guru Keller

How to Enliven Brand All the While Doing Good…Brand Management Guru Keller

“Social-cause marketing is a way to instill self-confidence in the members of the corporation and ultimately enliven the corporate brand, as well as solving some of the social problems. For Korea’s large companies whose growth is slowing in the world market, cause marketing is an important strategy to consider.” “The most important condition for success [...]

CSR Fulfillment Evolves to Involve Customers

CSR Fulfillment Evolves to Involve Customers

SEOUL, June 30 (Korea Bizwire) – As corporate social responsibility has rapidly gained wide acceptance as one of the corporate core duties, the current trend has evolved to involve participation from customers. Such evolution has shifted the companies’ CSR style from making sporadic donations to take a step further to initiate social contribution programs which get [...]

No CSR, NO Orders for Overseas Construction Projects

No CSR, NO Orders for Overseas Construction Projects

SEOUL, June 21 (Korea Bizwire) – The corporate social responsibility (CSR) activities of domestic companies become increasingly crucial as South Asian and Southeast Asian countries centering on India ask them to expand the CSR activities. For example, India enforced a law making CSR activities compulsory for large companies last April. According to the law, companies [...]

[Feature] More Korean Companies in China Appreciate the Value of CSR

[Feature] More Korean Companies in China Appreciate the Value of CSR

SEOUL, June 15 (Korea Bizwire) – More and more Korean companies are spending generously on employee welfare and making donations for good social causes. For example, a manufacturer with a production site in China’s Tianjin recently established a building for employees who take turn in three shifts so that they can take ample rest and [...]

Samsung Engineering Holds “Outreach Environment Class” to Mark World Environment Day

Samsung Engineering Holds “Outreach Environment Class” to Mark World Environment Day

SEOUL, June 6 (Korea Bizwire) – Marking the World Environment day which came on June 5th, Samsung Engineering, one of Samsung Group affiliates, opened “Outreach Environment Class” on June 3. Samsung’s  “green cause” program is aimed at raising awareness on environmental conservation which was given to school children residing in Hwasung and Gi-heung City in the [...]

Wildflowers and Wildlife Thrive at Bacardi Bottling Facility

Wildflowers and Wildlife Thrive at Bacardi Bottling Facility

HAMILTON, Bermuda, May 20 (Korea Bizwire) – A strategic swath of wildflowers graces the entrance to the Bacardi Bottling Corporation campus in Jacksonville, Florida. Free-flowing flocks of Black-eyed Susans and Blanket Flowers are a far cry from the typical landscaping generally associated with a large-scale industrial site. Specially designed with the help of local botanists, this [...]