E-Mart Archives | Be Korea-savvy
Retailers Embrace ‘Reverse Pricing’ as High Inflation Shifts Consumer Priorities

Retailers Embrace ‘Reverse Pricing’ as High Inflation Shifts Consumer Priorities

SEOUL, June 24 (Korea Bizwire) –  As inflation continues to weigh heavily on South Korean households, major retailers are adopting a “reverse pricing” strategy—setting a target sale price first and working backward to meet it—reshaping how goods are planned, priced, and sold. Rather than determining prices based on production costs and margins, companies like E-Mart, [...]

Retailers Struggle Amid Sluggish Domestic Demand; Lotte Gains on Overseas Growth, E-Mart Surges

Retailers Struggle Amid Sluggish Domestic Demand; Lotte Gains on Overseas Growth, E-Mart Surges

SEOUL, May 13 (Korea Bizwire) — South Korea’s department store sector suffered a difficult first quarter as sluggish domestic consumption weighed heavily on sales and profits, with only Lotte Department Store managing to post a notable profit boost, thanks to strong performance in overseas operations and internal restructuring efforts. According to industry data released Tuesday, Lotte [...]

Warehouse Clubs Defy Retail Slump in South Korea, Driving Growth Through Bulk Sales

Warehouse Clubs Defy Retail Slump in South Korea, Driving Growth Through Bulk Sales

SEOUL, Dec. 3 (Korea Bizwire) – Amid years of declining traditional retail sales, warehouse clubs are emerging as bright spots in South Korea’s brick-and-mortar retail landscape. E-mart’s Traders and Costco Korea are bucking the trend of offline retail struggles and inflation-driven consumer caution, primarily through their bulk-sale, low-price business model. According to data from E-mart released [...]

Coupang Dethrones E-Mart as Top Retail Brand in South Korea

Coupang Dethrones E-Mart as Top Retail Brand in South Korea

SEOUL, Apr. 1 (Korea Bizwire) – In a seismic shift for South Korea’s retail landscape, the e-commerce giant Coupang has surpassed the long-dominant E-Mart to become the country’s highest-ranked retail brand, according to the latest quarterly evaluation by brand consultancy BrandStock.  Coupang achieved a brand stock top index (BSTI) score of 902.8, vaulting to 9th place [...]

Low-Cost Retailers Expand Hiring as Major Chains Cut Payrolls

Low-Cost Retailers Expand Hiring as Major Chains Cut Payrolls

SEOUL, Mar. 27 (Korea Bizwire) – While giants like E-Mart are trimming their workforces, a clutch of discount retailers led by chains like Daiso and Chinese e-commerce platforms like AliExpress and Temu are aggressively hiring in South Korea. Their lure? Offering consumers unbeatable value for money on a wide range of merchandise.  According to figures released [...]

Whisky Sales at E-Mart Outlets Exceed Soju Sales in Jan.-Feb. Period

Whisky Sales at E-Mart Outlets Exceed Soju Sales in Jan.-Feb. Period

SEOUL, March 19 (Korea Bizwire) — E-Mart Inc. said Sunday that whisky sales at the outlets of South Korea’s leading discount store chain exceeded sales of the country’s distilled liquor soju in the January-February period. Demand for whisky soared among younger people, known as the “MZ Generation,” as they currently view drinking whisky, which was [...]

E-Mart Decides to Buy Bigger Stake in Starbucks Coffee Korea

E-Mart Decides to Buy Bigger Stake in Starbucks Coffee Korea

SEOUL, July 27 (Korea Bizwire) — E-Mart Inc. said Friday it will acquire an additional 17.5 percent stake in Starbucks Coffee Korea for 474.2 billion won (US$412 million) to become the coffee chain’s largest shareholder. The stake purchase would raise South Korea’s top discount chain operator’s interest in the leading coffee franchise in Asia’s fourth-largest [...]