e-sports Archives | Be Korea-savvy
Hyundai’s N Brand Launches Global E-Sports Tournament, Expanding into Virtual Racing

Hyundai’s N Brand Launches Global E-Sports Tournament, Expanding into Virtual Racing

SEOUL, Oct. 21 (Korea Bizwire) – Hyundai Motor Company’s high-performance division, Hyundai N, is making a bold move into the world of e-sports with the announcement of its global virtual racing competition, the Hyundai N Virtual Cup. The announcement came on October 20 at the ADAC Sim Racing Expo in Dortmund, Germany, marking a significant step [...]

South Korean Companies Embrace E-Sports to Foster Employee Bonding

South Korean Companies Embrace E-Sports to Foster Employee Bonding

SEOUL, Sept. 12 (Korea Bizwire) – In a bid to boost employee morale and bridge generational gaps, several South Korean companies are turning to an unlikely source: e-sports tournaments. These in-house gaming competitions are becoming increasingly popular as a means to promote teamwork and create a more relaxed corporate culture.  Hyundai Wia, a leading automotive parts [...]

Internet Cafes Seek Path for Survival with e-Sports Industry Partnerships

Internet Cafes Seek Path for Survival with e-Sports Industry Partnerships

SEOUL, July 24 (Korea Bizwire) – Once regarded as a declining industry due to the gaming industry’s mobile transition and the COVID-19 pandemic, internet cafes, known as “PC bangs” in Korean, are now transforming into new cultural spaces through partnerships with the e-sports industry. E-sports team Nongshim Redforce launched an internet cafe brand called Redforce [...]

Drug Firm Hosts e-Sport Lecture for Employees

Drug Firm Hosts e-Sport Lecture for Employees

SEOUL, June 23 (Korea Bizwire) — Kwangdong Pharmaceutical Co. said Wednesday it had hosted an e-sports education program for its employees. The class was offered at the company headquarters for employees who have an interest in the massively popular e-sports game “League of Legends.” The education program consisted of a theory lecture on LoL components, [...]

Allied Esports™ Announces Formation of World’s First Affiliate Program for Esports Venues

Allied Esports™ Announces Formation of World’s First Affiliate Program for Esports Venues

ORANGE COUNTY, Calif., Dec. 17 (Korea Bizwire) — Allied Esports™, a global esports entertainment company, today announced the formation of the world’s first esports venue affiliate program – the Allied Esports Property Network – created for global partners interested in participating in Allied Esports’ global event programming, and licensing Allied Esports’ design, development and operations [...]

2018 leSF 10th Esports World Championship Opened in Kaohsiung, Taiwan

2018 leSF 10th Esports World Championship Opened in Kaohsiung, Taiwan

KAOHSIUNG, TAIWAN, Nov. 15 (Korea Bizwire) - 2018 leSF 10th Esports World Championship opened in Kaohsiung on Nov.9 with more than 700 players from 48 countries participating. It marked the first time this dynamic city in southern Taiwan hosted such an international esports event. Acting Kaohsiung Mayor Hsu Li-ming thanked the host, Chinese Taipei Esports Association, and [...]

E-Sports Industry Grows by Over 10 Percent, Average Pro Gamer Earns Nearly 100 Million Won

E-Sports Industry Grows by Over 10 Percent, Average Pro Gamer Earns Nearly 100 Million Won

SEOUL, Nov. 28 (Korea Bizwire) – The e-Sports industry is expanding at a torrid pace. From 60.2 billion won in 2014, the industry is growing by more than 10 billion won every year. According to a study commissioned by the Korea Creative Content Agency and the culture ministry, last year’s growth was measured at 14.9 [...]

Emerging Entertainment and Media Segments Show the Importance of User Experience

Emerging Entertainment and Media Segments Show the Importance of User Experience

LONDON, Jun. 6 (Korea Bizwire) — Burgeoning entertainment and media industry segments such as virtual reality (VR), e-sports and music streaming illustrate an intensifying focus on users and the vital role of “fans” as a source of competitive advantage. Photos accompanying this announcement are available at: http://www.globenewswire.com/NewsRoom/AttachmentNg/9eecacb2-8d35-4636-81cd-954fba664e5c http://www.globenewswire.com/NewsRoom/AttachmentNg/617d79af-ca18-42b1-8fe3-6a4a3094d32c http://www.globenewswire.com/NewsRoom/AttachmentNg/5cbd9156-5862-4cad-bcab-ff13a1fda1a9 http://www.globenewswire.com/NewsRoom/AttachmentNg/693e5612-be39-4d56-b8da-9dda33bf5615 According to PwC’s Global entertainment [...]