Korean Consumers Open to Buying Eco-friendly Products Even if They are More Expensive
SEOUL, Sept. 6 (Korea Bizwire) — Three out of ten South Korean consumers take a company’s record on the environment into consideration when making purchasing decisions. KB Financial Group Inc., a major South Korean banking group, conducted a survey of 1,000 credit card users, 31.6 percent of whom said that their purchasing decisions were influenced [...]