SEOUL, May 17 (Korea Bizwire) — As pop-up stores are gaining popularity among the “Generation MZ,” a Korean term referring to millennials and Generation Z, the South Korean food industry is coming up with similar marketing strategies to target the same generation. Pop-up stores are a great choice for viral marketing, industry analysts say, allowing [...]
SEOUL, Oct. 26 (Korea Bizwire) — South Korean food industry is diversifying its lineup of halal foods towards bakeries and coffee shops as part of efforts to gain a larger share of the market in predominantly Muslim countries. Food and beverage giant SPC Group established a joint venture with an Indonesian company last week to [...]
SEOUL, July 20 (Korea Bizwire) — The South Korean food industry is strengthening its offerings at golf courses, which have been enjoying a boom since the outbreak of the pandemic. Ourhome Co. rolled out a new soft ice cream in collaboration with Vietnamese café brand Cong Caphe. The company said it created the new dessert [...]
SEJONG, Jan. 7 (Korea Bizwire) — South Korea said Tuesday it will continue efforts to invite more businesses to the food industry complex with tax incentives and better infrastructure to bolster the country’s exports of foodstuff and meet the changing market demand. As of 2019, there were a total of 93 food companies and institutes [...]
SEOUL, Dec. 4 (Korea Bizwire) — South Korea said Wednesday it will double the size of key food industries by 2030 to serve as a new growth engine by easing regulations and revamping related policies. Under the plan, South Korea plans to focus on five major foodstuff industries, namely customized, functional, ready-to-eat, environmentally friendly and [...]
SEOUL, Nov. 20 (Korea Bizwire) — Pengsoo, a penguin character from the education broadcasting company EBS is being wooed by the food industry for marketing. Binggrae Co., a major dairy maker, recently met with EBS to discuss a potential marketing program with Pengsoo in the lead. Binggrae held a competition last month to select the [...]
SEOUL, Oct. 15 (Korea Bizwire) — While restaurants and other dining companies are increasingly dependent on delivery apps, owners do not think that these apps help them increase profitability, a recent survey has showed. According to a study released Monday by the Korea Food Service Industry Research Institute (KFIRI), 49.8 percent of the average number [...]
SEOUL, Aug. 25 (Korea Bizwire) — The South Korean market for ready-to-eat products increased 14 percent in 2018 on the back of rising demand from single-member households, seniors and others who seek convenience, data showed Sunday. The sales of home meal replacements (HMRs) reached 3 trillion won (US$2.47 billion) in 2018, rising from 2.6 trillion [...]
SEOUL, Aug. 20 (Korea Bizwire) — The South Korean food industry is entering the global home meal replacement (HMR) market, based on the confidence supported by its growing presence in the South Korean market as well as its diversifying products. Rising competition in the domestic market as well as shrinking food consumption are also factors [...]
SEOUL, June 12 (Korea Bizwire) — Loans in the accommodation and food services sector are increasing as the industry is in a deep slump, central bank data showed Tuesday, a warning sign that the quality of the debts and personal credit ratings are worsening in the process. Loans to lodging and eating businesses totaled 51.25 [...]