LE CASTELLET, France, Nov. 21 (Korea Bizwire) — Genesis, Hyundai Motor Group’s luxury brand, marked its 10th anniversary with the world premiere of its first high-performance production model, the GV60 Magma, unveiling the vehicle at the Paul Ricard Circuit on Thursday as it charts a bold new course in the premium sports-car segment. “With Genesis becoming [...]
SEOUL, July 14 (Korea Bizwire) — Genesis, the independent luxury auto brand of Hyundai Motor Group, said Monday its flagship G90 sedan has been selected as the official vehicle for events and protocol duties of Kuwait’s interior ministry. The decision, which involves the use of 47 G90 units, reflects the Kuwaiti government’s high confidence in [...]
SEOUL, July 3 (Korea Bizwire) — South Korean luxury auto brand Genesis opened the doors of its exclusive Genesis Lounge in Seoul’s Shilla Hotel to local media this week, offering a curated experience designed to embody the brand’s philosophy of “Distinctly Korean” luxury through architecture, design, music, and cuisine. The lounge, located on the fifth [...]
SEOUL, June 26 (Korea Bizwire) — Genesis, the independent luxury brand of South Korea’s Hyundai Motor Group, said Thursday it has entered into an expanded global marketing partnership with the PGA Tour through 2030. The multiyear agreement names Genesis as the first-ever global official vehicle company for both the PGA Tour and PGA Tour Champions, [...]
SEOUL, April 10 (Korea Bizwire) — Genesis, the independent luxury auto brand of Hyundai Motor Group, said Thursday it will offer the Bloomberg app and its proprietary Genesis Music service free of charge for vehicles equipped with its next-generation infotainment system. The Bloomberg app will be available across all supported Genesis models, while Genesis Music [...]
SEOUL, March 17 (Korea Bizwire) — Hyundai Motor’s luxury brand Genesis is seeing unprecedented success in the U.S. market, where it accounted for nearly one-third of global sales last year. However, potential tariff barriers under a new Trump administration pose a significant challenge to sustaining this growth. According to Hyundai’s latest Investor Relations (IR) report, Genesis [...]
SEOUL, March 6 (Korea Bizwire) — Genesis, Hyundai Motor Group’s independent luxury brand, said Thursday it has launched its revamped GV60 electric vehicle (EV) model with a suite of design and performance upgrades. The upgraded model, introduced three years and five months after the launch of the original GV60, refines the brand’s “Athletic Elegance” design [...]
SEOUL, March 5 (Korea Bizwire) — Genesis has introduced the G90 Long Wheelbase Black, an exclusive new trim for its flagship sedan, highlighting a bold and sophisticated aesthetic. The automaker announced on Wednesday that sales of the model, along with the updated 2025 G90 lineup, will commence immediately. The G90 Long Wheelbase Black features an all-black [...]
SEOUL, Jan. 24 (Korea Bizwire) — Genesis, Hyundai Motor Group’s independent luxury brand, said Friday it has unveiled a concept vehicle designed for rescue support tasks in rugged terrains and challenging weather conditions. The GV60 Mountain Intervention Vehicle (MIV) concept was revealed this week at the World Economic Forum 2025 in Davos, Switzerland. It marked [...]
SEOUL, Jan. 16 (Korea Bizwire) — Genesis, Hyundai Motor Group’s independent luxury brand, said Thursday it has released an updated version of its electrified GV70 sport utility vehicle (SUV) with enhanced driving range and design. The new model is equipped with an 84 kilowatt-hour fourth-generation battery, offering a range of 423 kilometers per charge. The [...]