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Genesis Sales Surge in U.S., But Tariff Risks Loom

Genesis Sales Surge in U.S., But Tariff Risks Loom

SEOUL, March 17  (Korea Bizwire) — Hyundai Motor’s luxury brand Genesis is seeing unprecedented success in the U.S. market, where it accounted for nearly one-third of global sales last year. However, potential tariff barriers under a new Trump administration pose a significant challenge to sustaining this growth. According to Hyundai’s latest Investor Relations (IR) report, Genesis [...]

Genesis Releases Revamped GV60 EV with Enhanced Performance Features

Genesis Releases Revamped GV60 EV with Enhanced Performance Features

SEOUL, March 6 (Korea Bizwire) — Genesis, Hyundai Motor Group’s independent luxury brand, said Thursday it has launched its revamped GV60 electric vehicle (EV) model with a suite of design and performance upgrades. The upgraded model, introduced three years and five months after the launch of the original GV60, refines the brand’s “Athletic Elegance” design [...]

Genesis Unveils G90 Long Wheelbase Black, Expanding Luxury Sedan Lineup

Genesis Unveils G90 Long Wheelbase Black, Expanding Luxury Sedan Lineup

SEOUL,  March 5 (Korea Bizwire) — Genesis has introduced the G90 Long Wheelbase Black, an exclusive new trim for its flagship sedan, highlighting a bold and sophisticated aesthetic. The automaker announced on Wednesday that sales of the model, along with the updated 2025 G90 lineup, will commence immediately. The G90 Long Wheelbase Black features an all-black [...]

Genesis Reveals GV60 Concept Designed for Rescue Support Tasks

Genesis Reveals GV60 Concept Designed for Rescue Support Tasks

SEOUL, Jan. 24 (Korea Bizwire) — Genesis, Hyundai Motor Group’s independent luxury brand, said Friday it has unveiled a concept vehicle designed for rescue support tasks in rugged terrains and challenging weather conditions. The GV60 Mountain Intervention Vehicle (MIV) concept was revealed this week at the World Economic Forum 2025 in Davos, Switzerland. It marked [...]

Genesis Launches Revamped Electrified GV70 SUV with Enhanced Range, Design

Genesis Launches Revamped Electrified GV70 SUV with Enhanced Range, Design

SEOUL, Jan. 16 (Korea Bizwire) — Genesis, Hyundai Motor Group’s independent luxury brand, said Thursday it has released an updated version of its electrified GV70 sport utility vehicle (SUV) with enhanced driving range and design. The new model is equipped with an 84 kilowatt-hour fourth-generation battery, offering a range of 423 kilometers per charge. The [...]

Genesis Announces Bold Entry into Motorsports with High-Performance Magma Program

Genesis Announces Bold Entry into Motorsports with High-Performance Magma Program

SEOUL, Dec. 6 (Korea Bizwire) – In a significant expansion of its luxury automotive presence, Genesis unveiled its entry into professional motorsports through its new high-performance division, Genesis Magma, at a premiere event held at the Armani Hotel in Dubai, UAE, on December 4.  The luxury automaker revealed plans to compete in two prestigious endurance racing championships, [...]

Hyundai Triumphs in WRC, Eyes Le Mans with Genesis LMDh Ambitions

Hyundai Triumphs in WRC, Eyes Le Mans with Genesis LMDh Ambitions

SEOUL, Dec. 3 (Korea Bizwire) – Hyundai Motor Company has solidified its position in global motorsport by achieving significant milestones in the World Rally Championship (WRC) and setting its sights on endurance racing with the Genesis luxury brand.  The WRC, organized by the Fédération Internationale de l’Automobile (FIA), is one of the most demanding motorsport [...]

Genesis Unveils Design of Revamped Electrified GV70 SUV

Genesis Unveils Design of Revamped Electrified GV70 SUV

SEOUL, Dec. 2 (Korea Bizwire) — Genesis, Hyundai Motor Group’s independent luxury brand, on Monday revealed the design of its updated electrified GV70 SUV. The front features a new grille with a gradient design, showcasing a deeper shading effect that follows Genesis’ signature G-Matrix design pattern. The headlamps incorporate micro lens array technology to deliver [...]

Genesis Introduces ‘Proactive Care Service’ for Enhanced Vehicle Safety

Genesis Introduces ‘Proactive Care Service’ for Enhanced Vehicle Safety

SEOUL, Nov. 25 (Korea Bizwire) – Genesis announced the launch of its Proactive Care Service on Saturday, a cutting-edge offering aimed at improving the driving experience for its customers through real-time remote diagnostics. The service proactively detects vehicle malfunctions or irregularities during operation and provides notifications via the My Genesis app or SMS. Depending on the [...]