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Italian Luxury Automaker Maserati Launches Sales Unit in S. Korea

Italian Luxury Automaker Maserati Launches Sales Unit in S. Korea

SEOUL, Jul. 3 (Korea Bizwire) — Italian luxury vehicle manufacturer Maserati has launched a sales unit in South Korea, the company said Wednesday, while announcing a plan to release new models in the country each month until the end of the year. Maserati Korea held a ceremony in Seoul to celebrate its launch, expressing its [...]

AnteFame Partners with Maserati to Bring Real-World Rewards and Experiences to Its Online Racing League

AnteFame Partners with Maserati to Bring Real-World Rewards and Experiences to Its Online Racing League

NEW YORK, Feb. 17 (Korea Bizwire) – AnteFame, the blockchain-based motorsport club, announces a partnership with Italian luxury car manufacturer Maserati to offer real-world racing experiences and rewards to AnteFame players. To celebrate the partnership, AnteFame is running a competition to give away a Maserati Levante MC Special Edition to owners of the AnteFame NFT Rookie Pass. A limited supply of 5,999 Rookie passes [...]

Supercar Brands Eye Fast-growing S. Korean Market

Supercar Brands Eye Fast-growing S. Korean Market

SEOUL, Nov. 26 (Korea Bizwire) — Lamborghini and other foreign supercar makers are ramping up efforts to tap the fast-growing South Korean market by unveiling new models, industry sources said Monday. Italian supercar brand Lamborghini recently held a Lamborghini Day event in Seoul to share its brand vision, strategy and plans with journalists and customers. [...]

Supercar Designers Gather at Hyundai Motor Corp.

Supercar Designers Gather at Hyundai Motor Corp.

SEOUL, April 12 (Korea Bizwire) – As part of Hyundai Motor’s ‘design management’ initiatives, the automaker recently welcomed masters of supercar design to its Korean offices. According to industry sources, supercar designers including Professor Peter Stevens of the Royal College of Art, Lowie Vermeersch of Italy’s Granstudio, and automobile designer Simon Cox spoke at the [...]

Mercedes-Benz, Maserati to Recall 724 Vehicles for Defects

Mercedes-Benz, Maserati to Recall 724 Vehicles for Defects

SEJONG, Dec. 7 (Korea Bizwire) - Mercedes-Benz and Maserati will recall 724 cars sold in South Korea for safety-related mechanical defects, the Ministry of Land, Infrastructure and Transport said Monday. German luxury carmaker Mercedes-Benz will make repairs on 721 S63 AMG 4Matic sedans for ignition problems. The defect has been determined to be caused by a [...]

Ferrari: Korean Consumers are Passionate

Ferrari: Korean Consumers are Passionate

“The sales of foreign cars in Korea have increased and sales of supercars including Ferrari are also doing well. Korea is a market that holds great potential, where the responses of consumers are passionate.” “The sales didn’t increase just because a market grew. We put a priority on advancing the satisfaction of consumers rather than increasing sales.” [...]

Countdown to Opening of 2014 Busan International Motor Show

Countdown to Opening of 2014 Busan International Motor Show

BUSAN, May 27 (Korea Bizwire) - Starting with Press Day on May 29, and the Opening Ceremony on May 30, the 2014 Busan International Motor Show (BIMOS 2014) will be at BEXCO in Busan for 11 days through June 8. The auto show, which first convened as the inaugural exhibition for BEXCO in 2001, is [...]