South Korea Investigates Coupang, Naver, and Market Kurly Over Membership Practices

SEOUL, Dec. 2 (Korea Bizwire) – South Korea’s Fair Trade Commission (FTC) is taking action against Coupang, Naver, and Market Kurly for allegedly hindering consumers from canceling their paid memberships. Coupang, in particular, faces additional scrutiny for using deceptive “dark patterns” in its membership pricing and cancellation processes. Coupang’s “Wow Membership” program allegedly made mid-term cancellations [...]