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Soaring K-Pop Music Video Budgets Highlight Industry’s Ambitious Global Reach

Soaring K-Pop Music Video Budgets Highlight Industry’s Ambitious Global Reach

SEOUL, Mar. 11 (Korea Bizwire) – Jeon So-yeon, leader of the girl group (G)I-DLE, recently revealed on JTBC’s entertainment program “Knowing Bros” that the production cost of their new music video “Super Lady” amounted to a staggering 1.1 billion won, leaving both the hosts and her fellow members astounded.  An industry insider remarked that spending over [...]

Music Video for BTS V’s Debut Solo Track ‘Love Me Again’ Unveiled

Music Video for BTS V’s Debut Solo Track ‘Love Me Again’ Unveiled

SEOUL, Aug. 10 (Korea Bizwire) — The music video for “Love Me Again,” a track on BTS member V’s upcoming first solo album, was released Thursday. According to BigHit Music, “Love Me Again” is an emotional R&B genre number featuring V’s dreamlike voice. The music video, shot in a cave in Mallorca, Spain, creates a [...]

‘Dynamite’ Tops 1.7 bln YouTube Views to Become Most-watched BTS MV

‘Dynamite’ Tops 1.7 bln YouTube Views to Become Most-watched BTS MV

SEOUL, June 6 (Korea Bizwire) — The music video of K-pop superband BTS’ 2020 megahit single “Dynamite” has topped 1.7 billion YouTube views, becoming the most-viewed music video by the boy group, its agency said Tuesday. The “Dynamite” music video surpassed the threshold on YouTube at 8:37 p.m. on Monday, becoming the first music video [...]

BTS’ Suga Unveils Music Video for ‘Amygdala,’ to Appear on U.S. TV Show

BTS’ Suga Unveils Music Video for ‘Amygdala,’ to Appear on U.S. TV Show

SEOUL, April 25 (Korea Bizwire) — Suga of K-pop juggernaut BTS released the music video for “Amygdala,” a track on his first official solo album, Tuesday, the group’s agency said. “Amygdala” is an almond-shaped part of the brain that is primarily involved in the processing of emotions and memories associated with fear. The rapper sings [...]

‘Boy With Luv’ Becomes First BTS Video to Top 1.4 bln YouTube Views

‘Boy With Luv’ Becomes First BTS Video to Top 1.4 bln YouTube Views

SEOUL, Nov. 24 (Korea Bizwire) — The music video for the K-pop supergroup BTS’ 2019 hit “Boy With Luv” surpassed 1.4 billion YouTube views for the first time among videos from the group Wednesday. “Boy With Luv,” the main track of the septet’s sixth EP “Map of the Soul: Persona,” hit the milestone at around [...]

BTS, Coldplay Drop Space-themed Music Video for ‘My Universe’

BTS, Coldplay Drop Space-themed Music Video for ‘My Universe’

SEOUL, Sept. 30 (Korea Bizwire) — South Korean supergroup BTS and British rock band Coldplay dropped the official music video for “My Universe” on Thursday, six days after the collaboration single’s release. The premiere on Coldplay’s YouTube channel was watched by more than 950,000 people as an adjacent live chat was flooded with messages and [...]

Coldplay Unveils ‘Higher Power’ Music Video Featuring Korean Dance Company

Coldplay Unveils ‘Higher Power’ Music Video Featuring Korean Dance Company

SEOUL, June 9 (Korea Bizwire) — British rock band Coldplay has unveiled a music video for its new song “Higher Power” featuring South Korean dance group Ambiguous Dance Company. The 4 minute, 16 second clip, uploaded on the band’s official YouTube channel on Tuesday (local time), shows lead singer Chris Martin dancing alongside members of [...]

Samsung to Show BTS’ ‘Dynamite’ Music Video at TV Stores Worldwide

Samsung to Show BTS’ ‘Dynamite’ Music Video at TV Stores Worldwide

SEOUL, Oct. 8 (Korea Bizwire) — Samsung Electronics Co. said Thursday the music video of “Dynamite,” K-pop sensation BTS’ latest single, will be played on its TVs displayed at retail stores worldwide as the South Korean giant strengthens its marketing with the star boy band. Starting with more than 1,400 electronics shops in South Korea, [...]