Genesis BBQ to Tap U.S. Market via Sports Stadiums

SEOUL, April 27 (Korea Bizwire) — Genesis BBQ, a South Korean fried chicken chain, said Monday it plans to tap deeper into the U.S. market by opening shops at sports facilities, paving the way to promote its products at popular sporting events including National Football League (NFL) games. Under the agreement with U.S.-based Levy Restaurants, Genesis [...]