SEOUL, July 14 (Korea Bizwire) — Kia Corp., South Korea’s second-biggest carmaker, said Thursday it will open a popup store in Seongsu-dong, eastern Seoul to support the growth of e-sports. Named Earth 6A3, the store will feature captivating displays that take visitors on a virtual journey, immersing them in the world of professional gaming. The [...]
SEOUL, May 19 (Korea Bizwire) — Galleria Department Store announced on Thursday that it would open a unique popup store in its luxury hall, focusing on the concept of ‘tech’. Organized by Xorbis, a developer of digital exhibition and media technology, the popup store will offer visitors the opportunity to experience the Sketcher X robot, [...]
SEOUL, Jan. 10 (Korea Bizwire) — South Korean instant noodle maker Nongshim Co. is exploring ways to attract young consumers who are reducing their consumption of instant noodles, or “ramyeon” in Korean. The company opened a Shin Ramyun cafeteria popup store in the hip district of Seongsudong in eastern Seoul on Monday. It brought the [...]