privacy Archives | Be Korea-savvy
New Rules to Safeguard Privacy in Targeted Ads, Setting Clear Lines for Advertisers

New Rules to Safeguard Privacy in Targeted Ads, Setting Clear Lines for Advertisers

SEOUL, Feb. 1 (Korea Bizwire) – The Personal Information Protection Commission announced a new policy on January 31 aimed at strengthening the protection level for personal information used in customized advertising, while also clarifying the responsibilities of advertisers. Customized advertising, which tailors ads based on users’ online behavior, offers the advantage of showing ads relevant to [...]

Chanel Korea Fined for Asking Waiting Customers to Provide Their Names and Contact Numbers

Chanel Korea Fined for Asking Waiting Customers to Provide Their Names and Contact Numbers

SEOUL, Nov. 24 (Korea Bizwire) – Chanel Korea has been fined for requesting names and contact numbers from waiting customers and their companions.  The Personal Information Protection Commission announced on Thursday that it had decided to impose a fine of 3.6 million won on Chanel Korea for violating the Personal Information Protection Act during its 19th [...]

New Legislation Allows Interviewees to Challenge AI Results and Improves Personal Information Protection

New Legislation Allows Interviewees to Challenge AI Results and Improves Personal Information Protection

SEOUL, Nov. 24 (Korea Bizwire) – Starting next year, candidates undergoing job interviews will have the option to contest or seek clarification if they perceive the outcome of an artificial intelligence (AI)-assisted interview process to be unreasonable.  The Personal Information Protection Commission (PIPC) declared on November 23 its intent to issue a legislative notice for amendments [...]

PayPal Fined 900 Mln Won for Customer Data Breach

PayPal Fined 900 Mln Won for Customer Data Breach

SEOUL, Oct. 26 (Korea Bizwire) — PayPal Holdings, Inc., the multinational operator of an online payment system, was ordered to pay over 900 million won (US$663,863) in fines Thursday for a personal data breach involving some 23,000 customers. The Personal Information Protection Commission decided to impose combined fines of 922 million won on the Singapore-based [...]

S. Korea to Introduce New Law to Bolster Privacy

S. Korea to Introduce New Law to Bolster Privacy

SEOUL, Sept. 29 (Korea Bizwire) — The government is stepping up to amend legislation to better protect people’s privacy as COVID-19 continues to speed up digitalization. The Personal Information Protection Commission, a South Korea’s data protection watchdog, said Tuesday that a new bill that amends the Personal Information Protection Act has passed the state council [...]

Forced Use of GPS Tracking Device Violates Human Rights Despite Quarantine Purposes

Forced Use of GPS Tracking Device Violates Human Rights Despite Quarantine Purposes

SEOUL, June 30 (Korea Bizwire) — The state human rights watchdog has ruled that ordering military service members to install map applications and turn on GPS functions at all times for quarantine purposes infringes upon their privacy and other fundamental rights. The National Human Rights Commission of Korea (NHRCK) announced Tuesday that requiring the use [...]

Experts Warn About Risks of Selling Used Smartphones Without Properly Deleting Data

Experts Warn About Risks of Selling Used Smartphones Without Properly Deleting Data

SEOUL, June 15 (Korea Bizwire) — With an increasing number of people selling used smartphones, experts warn of the risks of data being recovered from these phones. Some 9 million second-hand phones are estimated to be kept among South Korean households. And about 1.3 million used smartphone transactions for this year’s first quarter, which was [...]

Graduation Albums in Jeopardy as Privacy Concerns Grow

Graduation Albums in Jeopardy as Privacy Concerns Grow

SEOUL, March 10 (Korea Bizwire) — Graduation albums containing personal names and photos are being exploited for criminal activities. In one case, a student’s parents ended up stalking a teacher after finding the teacher’s photo in the student’s graduation album. The albums were also used to voice phish old teachers by criminals pretending to be [...]

Gov’t Urges People to Use Encrypted Personal Number for Entry Logs to Protect Privacy

Gov’t Urges People to Use Encrypted Personal Number for Entry Logs to Protect Privacy

SEOUL, March 6 (Korea Bizwire) — The government asked the public Saturday to use their encrypted personal numbers, instead of phone numbers, to protect privacy when they have to write down entry logs at widely used places like restaurants and cafes as part of measures to prevent the spread of COVID-19. Last month, the government [...]