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Renault Korea Employee’s Hand Gesture Sparks Controversy in Promotional Video

Renault Korea Employee’s Hand Gesture Sparks Controversy in Promotional Video

SEOUL, Jul. 2 (Korea Bizwire) – In a recent incident that has ignited debate on social media, Renault Korea finds itself embroiled in controversy over a hand gesture made by an employee in a promotional video for their new vehicle. The automotive company has launched an investigation and suspended the employee in question following the uproar. [...]

Renault Korea’s June Sales Surge on Export Boom, While GM Korea Faces Domestic Slump

Renault Korea’s June Sales Surge on Export Boom, While GM Korea Faces Domestic Slump

SEOUL, July 1 (Korea Bizwire) –Renault Korea Motors Co., the South Korean arm of Renault S.A., reported a notable 23.4% increase in its June sales, driven by a significant rise in exports. The company announced on Monday that it sold 9,002 vehicles last month, a considerable jump from the 7,297 units sold in the same [...]

Renault Korea Apologizes after YouTube Channel Accused of Showing nger-pinching Gesture Considered Misandry Symbol

Renault Korea Apologizes after YouTube Channel Accused of Showing nger-pinching Gesture Considered Misandry Symbol

SEOUL, Jul. 1 (Korea Bizwire) — Renault Korea Motors Co., the South Korean unit of French auto group Renault S.A., has apologized following an online backlash over purported misandry imagery contained in the company’s YouTube videos. On Saturday, Renault Korea blocked public access to videos that have been available on Renault Inside, one of its [...]

Renault Korea Revamps Strategy to Appeal to Younger Customers Ahead of New SUV Launch

Renault Korea Revamps Strategy to Appeal to Younger Customers Ahead of New SUV Launch

SEOUL, Jun. 25 (Korea Bizwire) – Renault Korea is overhauling its customer engagement and sales strategies in preparation for the launch of its new hybrid mid-size SUV, the Aurora 1.  According to Renault Korea on June 23, over 60% of visitors to the carmaker’s recently renovated flagship store Renault Seongsu are in their 20s and 30s. [...]

Renault Korea Ordered to Take Corrective Measures for Unfair Practices against Dealers

Renault Korea Ordered to Take Corrective Measures for Unfair Practices against Dealers

SEOUL, May 22 (Korea Bizwire) — The antitrust regulator said Wednesday it has decided to order Renault Korea Motors Co. to take corrective steps for excessively charging its dealerships for urgent orders of auto parts. The South Korean unit of Renault S.A. had levied a combined 394.64 million won (US$289,935) in penalties against 305 authorized dealerships between June 2012 and December [...]

Contrasting Fortunes in 2023: Renault Korea’s Struggle Amidst Sales Slump, GM Korea Achieves Record-Breaking Success

Contrasting Fortunes in 2023: Renault Korea’s Struggle Amidst Sales Slump, GM Korea Achieves Record-Breaking Success

SEOUL, Jan. 3 (Korea Bizwire) –In 2023, Renault Korea Motors, the South Korean unit of Renault S.A., faced significant challenges as its sales plummeted by over 38 percent compared to the previous year. The company reported selling 104,276 vehicles during the year, citing weak demand for its models both domestically and internationally. Domestic sales for [...]