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Korean Broadcasters Expand Mobile Offerings

Korean Broadcasters Expand Mobile Offerings

SEOUL, June 27 (Korea Bizwire) – With an increasing number of Koreans consuming video content via mobile devices, major Korean broadcasters are expanding their offerings to mobile broadcasting.  SBS, MBC, and tvN recently launched mobile content brands Mobidic, MBig TV, and tvNgo, with stiff competition between broadcasters to attract mobile-friendly consumers.  TvNgo has been the [...]

Boom of Korean TV Series Grips Argentina

Boom of Korean TV Series Grips Argentina

SEOUL, March 11 (Yonhap) – South Korean TV dramas are captivating viewers in Argentina, another sign that the popularity of “hallyu” is rising in Latin America. “Stairway to Heaven” starring Kwon Sang-woo and Choi Ji-woo has recently been hovering around fifth in the local viewership ranking, according to the Korean Cultural Center in the South American country, [...]

Non-Actor TV Personality Lee Kwang-soo Popular as ‘Prince’ in South Asia

Non-Actor TV Personality Lee Kwang-soo Popular as ‘Prince’ in South Asia

SEOUL, Jun. 29 (Korea Bizwire) — Lee Kwang-soo, a Korean entertainer known for his friendly image on the TV variety show Running Man, has become a ‘prince’ celebrity in South Asian countries, being featured in several TV commercials in Hong Kong, Malaysia and China. Although Lee is not as exceptionally handsome as other K-wave stars [...]