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Singer Jonghyun’s Death Sheds Light on Systematic Troubles in K-pop Industry

Singer Jonghyun’s Death Sheds Light on Systematic Troubles in K-pop Industry

SEOUL, Dec. 20 (Korea Bizwire) – The death of K-pop superstar Jonghyun from SHINee has sparked a debate over deep-rooted problems facing the K-pop industry. In a suicide letter released by his best friend Nine9 from rock band Dear Cloud, Jonghyun said he was ‘broken from inside’ and that ‘depression slowly began eating away at me [...]

E-mart Works with SM Entertainment to Attract Young Shoppers

E-mart Works with SM Entertainment to Attract Young Shoppers

SEOUL, Jul. 9 (Korea Bizwire) — South Korea’s No. 1 discount retail outlet E-Mart said Sunday that it will expand work with a leading K-pop agency to market products that can attract young shoppers. The chain store, a key affiliate of retailer Shinsegae Group, said it will create 49 everyday products in cooperation with SM [...]

Retailer Happy About High Demand for Celebrity Collaborated PB Products

Retailer Happy About High Demand for Celebrity Collaborated PB Products

SEOUL, April 5 (Korea Bizwire) – South Korean retail chain operator E-mart Inc. said Tuesday its sales of goods produced through collaborations with local pop stars have emerged as a new cash cow on the back of their strong popularity. E-mart, which rolled out different kinds of goods designed under ties with local entertainment agency S.M. [...]