SEOUL, Nov. 11 (Korea Bizwire) – In a bid to attract pop culture enthusiasts, South Korea’s leading department stores are hosting exclusive pop-up stores featuring iconic entertainment franchises. Lotte Department Store is showcasing “Dragon Ball,” while Shinsegae Department Store features “Arcane Season 2,” the animated series based on the popular game “League of Legends.” Lotte Department [...]
SEOUL, Mar. 18 (Korea Bizwire) – On a recent morning at Hyundai Department Store’s headquarters, a junior employee took the stage to provide a most unconventional corporate training: instructing the company’s highest executives on how to market to young consumers. The speaker, a manager from the cultural content team, regaled the audience of C-suite leaders and [...]
SEOUL, Mar. 8 (Korea Bizwire) — Chung Yong-jin, heir apparent of South Korea’s Shinsegae Group, has been promoted to chairman to help the retail giant ride out unfavorable business environments and meet rapidly changing customer demands, the group said Friday. Shinsegae Group, which operates the country’s biggest discount store chain and second-biggest department store chain, [...]
SEOUL, Feb. 20 (Korea Bizwire) –Shinsegae Department Store’s newly opened dessert specialty zone, “Sweet Park,” at its Gangnam branch, has become a sensation, attracting 100,000 visitors during its first weekend alone. Since its launch on February 15, dessert sales at the Gangnam branch surged by 204% compared to the same period last year, from February [...]
BUSAN, Feb. 13 (Korea Bizwire) – Shinsegae Centum City has announced a gradual expansion of its vegan cosmetics line, signaling a shift towards more environmentally friendly and ethical consumer choices. The department store recently inaugurated an Hourglass store on February 1, adding to its growing list of eco-friendly and vegan brands such as Dear Dahlia, Urban [...]
SUWON, Jan. 25 (Korea Bizwire) — Shinsegae Property has announced the upcoming grand opening of Starfield Suwon on January 26, heralding a new era of Starfield 2.0 tailored to the MZ generation (born early 1980s to early 2000s). Located in Jeongja-dong, Jangan-gu, Suwon, Starfield Suwon spans eight floors underground and eight above ground, with a total [...]
SEOUL, Jan. 9 (Korea Bizwire) – Shinsegae Group, a traditional powerhouse in South Korea’s retail sector, is poised to clash with the emerging force Coupang in the luxury fashion market. SSG.com, operated by Shinsegae Group, has announced plans to introduce South Korea’s first official brand store for global luxury e-commerce platform Net-a-Porter. Net-a-Porter, established in the [...]
SEOUL, Aug. 17 (Korea Bizwire) — A range of new plant-based bread products from Shinsegae Food Inc., a food business arm of retail giant Shinsegae Group, are receiving a positive market response. According to the company, the Better Meat Pizza Bread, which was launched at bakery sections within E-Mart Inc. outlets last month, is averaging sales of [...]
SEOUL, June 16 (Korea Bizwire) — South Korean retail giant Shinsegae Group will build a new all-in-one Starfield shopping complex, which includes a multi-purpose sports stadium, in Incheon, just west of Seoul, by 2027, officials said Friday. Shinsegae and the Incheon Free Economic Zone jointly announced the plan to construct a new Starfield with three [...]
SEOUL, June 14 (Korea Bizwire) — South Korean retail giant Shinsegae Group has formed partnerships with major retailers to reduce the influence of e-commerce operator Coupang Inc. Gmarket, the group’s online shopping subsidiary, said Tuesday it will carry out a special promotion in collaboration with Auction, CJ Cheiljedang Corp., LG Household & Health Care Ltd., [...]