Shinsegae Department Store Archives | Be Korea-savvy
Shinsegae Department Store Unveils Exclusive Shopping Sanctuary for Elite Clientele

Shinsegae Department Store Unveils Exclusive Shopping Sanctuary for Elite Clientele

SEOUL, Aug. 29 (Korea Bizwire) – In a bold move to redefine luxury retail, Shinsegae Department Store has opened its most ambitious VIP facility to date. The Personal Shopper Room (PSR), a lavish 3,627-square-foot space, made its debut on August 28 at the House of Shinsegae in the upscale Gangnam district of Seoul.  This exclusive sanctuary [...]

South Korean Department Stores Reinvent Themselves to Compete with E-Commerce

South Korean Department Stores Reinvent Themselves to Compete with E-Commerce

SEOUL, Jul. 2 (Korea Bizwire) – In a bid to differentiate themselves from online shopping platforms, South Korean department stores are undergoing significant transformations, focusing on experiential retail, premium offerings, and attracting younger consumers.  At the Lotte Department Store in Jamsil, Seoul, the 10th floor audio section now boasts three listening rooms. Global audio brands Geneva [...]

Pop-Ups Starring K-Pop Idols and Viral Characters Lure Young Shoppers to Department Stores

Pop-Ups Starring K-Pop Idols and Viral Characters Lure Young Shoppers to Department Stores

SEOUL, May 13 (Korea Bizwire) – On the first floor of Lotte World Mall last month, queues snaked up to the third floor as crowds of students and foreign visitors flocked to a pop-up store event featuring the K-pop group Tomorrow X Together. At a Kiwoom Heroes baseball team pop-up that ran until May 5 at [...]

Shinsegae Department Store Brings Miniature Luxury Car Models to South Korea

Shinsegae Department Store Brings Miniature Luxury Car Models to South Korea

SEOUL, Mar. 28 (Korea Bizwire) – In an exciting collaboration with the automotive lifestyle brand Peaches, Shinsegae Department Store has announced the introduction of Harrington Cars, miniature vehicle models based on iconic designs from renowned automakers like Mercedes-Benz and Ferrari – a first in South Korea. Harrington Cars are meticulously crafted at half the size of [...]

Shinsegae Department Store’s “Sweet Park” Draws 100,000 Visitors on Opening Weekend

Shinsegae Department Store’s “Sweet Park” Draws 100,000 Visitors on Opening Weekend

SEOUL, Feb. 20 (Korea Bizwire) – Shinsegae Department Store’s newly opened dessert specialty zone, “Sweet Park,” at its Gangnam branch, has become a sensation, attracting 100,000 visitors during its first weekend alone. Since its launch on February 15, dessert sales at the Gangnam branch surged by 204% compared to the same period last year, from February [...]

Shinsegae Unveils Dazzling Christmas Spectacle: A Symphony of Lights, Music, and Festive Magic

Shinsegae Unveils Dazzling Christmas Spectacle: A Symphony of Lights, Music, and Festive Magic

SEOUL, Nov. 9 (Korea Bizwire) – On Thursday, Shinsegae Department Store illuminated Christmas decorations at its locations nationwide, including the dazzling media facade of its headquarters. This year, the decorations at the headquarters have been elevated to new heights, surpassing the magnificence of previous years. The exterior media facade of the main store now boasts [...]

Seventeen’s Unique Pop-Up Store Takes Center Stage at Shinsegae Department Store Gangnam

Seventeen’s Unique Pop-Up Store Takes Center Stage at Shinsegae Department Store Gangnam

SEOUL, Sep. 4 (Korea Bizwire) — A unique pop-up store dedicated to the popular K-pop group Seventeen will run until September 10 at Shinsegae Department Store Gangnam, as announced by the leading department store chain on Sunday. This event marks a significant milestone as it will be the very first K-pop artist pop-up to grace “The [...]

Sales of Shinsegae Department Store’s Gangnam Branch Surpass 2 tln Won in 2019

Sales of Shinsegae Department Store’s Gangnam Branch Surpass 2 tln Won in 2019

SEOUL, Jan. 7 (Korea Bizwire) — Shinsegae Department Store, one of South Korea’s leading retailers, said Tuesday that its outlet in Gangnam, an affluent area in southern Seoul, reported 2 trillion won (US$1.7 billion) in accumulated sales last year. It marks the first time for a single department store branch to achieve the milestone, the [...]

Chaebol-Owned Retailers Constitute Bulk of Law Violations

Chaebol-Owned Retailers Constitute Bulk of Law Violations

SEOUL, Sept. 12 (Korea Bizwire) – South Korea’s large retailers affiliated with family-controlled conglomerates, or chaebol, account for more than 60 percent of violations of a related law over the past five years, a report showed Wednesday. The Fair Trade Commission (FTC), South Korea’s antitrust watchdog, detected 48 breaches of the act on fair transactions [...]

Department Stores Poised to Attract Male Customers

Department Stores Poised to Attract Male Customers

SEOUL, April 2 (Korea Bizwire) — South Korean department stores are ramping up efforts to attract male customers, whose growing numbers are changing the retail landscape. According to data from Shinsegae Department Store, male customers, which accounted for 28.1 percent in 2010, now represent just over 34 percent of the major department store’s customer base. Sales [...]