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Average S. Korean Had Some 500 Cups of Coffee in 2016: Data

Average S. Korean Had Some 500 Cups of Coffee in 2016: Data

SEOUL, Apr. 10 (Korea Bizwire) — The average South Koreans drank 500 cups of coffee last year, reflecting its popularity as a favorite beverage item consumed between meals, industry data showed Sunday. The coffee consumption in Asia’s fourth-largest economy is estimated to have reached about 25.05 billion cups at the end of 2016, up 25 [...]

Why is Starbucks So Popular in South Korea?

Why is Starbucks So Popular in South Korea?

SEOUL, March 20 (Korea Bizwire) – Marking its 17th anniversary last year, Starbucks Korea’s annual revenue exceeded 1 trillion won for the first time, and much attention is being paid to what is behind the international coffee giant’s long-lived success in the country. Of the 75 countries that Starbucks currently operates in, only in five [...]

Starbucks Taps Customer Suggestions to Boost Sales

Starbucks Taps Customer Suggestions to Boost Sales

SEOUL, Feb. 24 (Korea Bizwire) – Starbucks Korea is killing two birds with one stone – improving sales by making customers happier.  According to the coffeemaker Thursday, the number of participants on its mobile survey platform “My Starbucks Review” has exceeded one million. Surveys are offered to Starbucks members who use Siren Order – ordering [...]

Rising International Coffee Prices Pressuring Local Market

Rising International Coffee Prices Pressuring Local Market

SEOUL, Nov. 15 (Korea Bizwire) – Rising international coffee prices this year could hit South Korea soon, industry officials said Tuesday, although major franchises and coffee companies say they have no immediate plans for a markup.  The International Coffee Organization (ICO) in its October report noted the significant rise in coffee prices, with Robusta, used [...]