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LG Electronics Sees Surge in Appliance Subscriptions, Reshaping Consumer Habits

LG Electronics Sees Surge in Appliance Subscriptions, Reshaping Consumer Habits

SEOUL, Jul. 12 (Korea Bizwire) – LG Electronics announced on July 11 that its subscription-based business model for premium home appliances is experiencing rapid growth, with more than 3 out of 10 customers opting for subscriptions over traditional purchases in June.  The tech giant reported that 36.2% of sales for 20 subscription-eligible products at LG Best [...]

LG Electronics’ Appliance Subscription Business Surges, Nearing 1 Trillion Won in Sales

LG Electronics’ Appliance Subscription Business Surges, Nearing 1 Trillion Won in Sales

SEOUL, May 17 (Korea Bizwire) – LG Electronics is experiencing robust growth in its appliance subscription service, with projections indicating the company will reach the 1 trillion won sales mark for the first time this year in this burgeoning sector. In its first-quarter report released on May 16, LG Electronics announced that its appliance subscription business [...]

Baemin Introduces Subscription Service Offering Unlimited Delivery Fee Discounts

Baemin Introduces Subscription Service Offering Unlimited Delivery Fee Discounts

SEOUL, Apr. 26 (Korea Bizwire) – Baemin (Baedal Minjok), South Korea’s leading food delivery platform, is launching a new subscription service called “Baemin Club” that will provide unlimited discounts on delivery fees.  The announcement was made on Tuesday by Woowa Brothers, the company that operates Baemin. The primary benefits of the subscription include free delivery fees [...]

Coupang Eliminates Delivery Fees for Food Orders as Perk for Subscription Members

Coupang Eliminates Delivery Fees for Food Orders as Perk for Subscription Members

SEOUL, Mar. 19 (Korea Bizwire) – Starting March 26, members of Coupang’s premium subscription service, Wow, will be able to order food through the company’s delivery platform, Coupang Eats, without paying any delivery fees, the company announced.  In a bid to alleviate the burden of delivery costs for consumers, Coupang Eats will introduce an “unlimited free [...]

Surge in Streaming Service Fees Sparks Stress Among Subscribers in South Korea

Surge in Streaming Service Fees Sparks Stress Among Subscribers in South Korea

SEOUL, Dec. 14 (Korea Bizwire) – In South Korea, the rising trend of subscribing to multiple Over-The-Top (OTT) and online streaming services, such as Netflix, YouTube, Disney Plus, and Tving, is facing a new challenge: a series of price hikes that are increasing stress among subscribers.  Recently, Netflix, already under scrutiny for banning account sharing among [...]

Korea Tourism Organization Kicks Off Sales of Subscription-based Tourism Product

Korea Tourism Organization Kicks Off Sales of Subscription-based Tourism Product

SEOUL, June 17 (Korea Bizwire) — A subscription-based tourism product, the first of its kind in South Korea, has been introduced by a state-run tourism promotion agency. The product was designed by combining the concept of travel with the recent subscription economy trend, in which consumers are provided a variety of products and services customized [...]

Netflix Estimated to Have Record-high Subscriptions in S. Korea in Oct.

Netflix Estimated to Have Record-high Subscriptions in S. Korea in Oct.

SEOUL, Nov. 10 (Korea Bizwire) — U.S. streaming giant Netflix Inc. is estimated to have brought in record-high paid subscriptions in South Korea last month, industry data showed Tuesday. An estimated 3.62 million viewers in South Korea presumably paid 51.4 billion won (US$45.9 million) for subscriptions in October, almost twofold from 26.2 billion won in [...]

Netflix Estimated to Have Record-high Subscriptions in S. Korea in April

Netflix Estimated to Have Record-high Subscriptions in S. Korea in April

SEOUL, May 26 (Korea Bizewire) — Global video streaming platform Netflix Inc. is estimated to have brought in record-high paid subscriptions in April amid the coronavirus pandemic, industry data showed Tuesday. An estimated 2 million paid viewers in South Korea presumably paid 43.9 billion won (US$35.5 million) for subscriptions last month, up 21 percent from [...]