UIJEONGBU, March 26 (Korea Bizwire) — Ever since South Korea’s “Team Kim” became the darlings of the PyeongChang 2018 Winter Olympics with a surprise silver medal in women’s curling, the sport originating from Scotland has experienced a surge in local popularity. Those wanting to try their hand at imitating their Olympic curling heroes, can head [...]
SEOUL, March 7 (Korea Bizwire) — LG Electronics Inc. said Wednesday it has signed a four-year sponsorship contract with South Korea’s women’s curling team, which captured a surprise silver medal at the PyeongChang Winter Olympics. Under the contract, the home appliances giant will have the team members appear in its advertisements for vacuum cleaners. “We [...]
SEOUL, Feb. 26 (Korea Bizwire) – Going by the revenues convenience store chain 7-Eleven pulled in from February 9 through 24 – the dates when key South Korean performances were held at the PyeongChang 2018 Winter Olympics – the winter sport category most rooted for was women’s curling. An analysis tracking the fluctuations in sales [...]
DAEGU, Feb. 23 (Korea Bizwire) – Demand for the glasses worn by skip Kim Eun-jung and Kim Seon-young of the South Korean women’s curling team has soared as the popularity of the so-called “Garlic Girls” is reaching ever greater heights thanks to their unexpected success at the PyeongChang Winter Olympics. Both women wear glasses produced [...]