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LG Electronics Teams Up with Culture Heavyweights to Promote LG Signature Brand

LG Electronics Teams Up with Culture Heavyweights to Promote LG Signature Brand

SEOUL, Dec. 4 (Korea Bizwire) — LG Electronics Inc., a major home appliance maker in South Korea, said Thursday it will promote its premium home electronics brand LG Signature in collaboration with a group of foreign museums, ballets and opera theaters. Under terms of the agreement the company signed in October with the Pushkin State [...]

Samsung to Show BTS’ ‘Dynamite’ Music Video at TV Stores Worldwide

Samsung to Show BTS’ ‘Dynamite’ Music Video at TV Stores Worldwide

SEOUL, Oct. 8 (Korea Bizwire) — Samsung Electronics Co. said Thursday the music video of “Dynamite,” K-pop sensation BTS’ latest single, will be played on its TVs displayed at retail stores worldwide as the South Korean giant strengthens its marketing with the star boy band. Starting with more than 1,400 electronics shops in South Korea, [...]

Samsung, LG Withdraw Mutual Complaints over QLED TV Ad

Samsung, LG Withdraw Mutual Complaints over QLED TV Ad

SEOUL, June 5 (Korea Bizwire) — South Korea’s two largest electronics firms, Samsung Electronics Co. and LG Electronics Inc., have agreed to drop complaints against each other over a TV advertisement, the country’s corporate watchdog confirmed Friday. The Fair Trade Commission said it decided not to further process the complaint cases after the two companies [...]