vacuum cleaner Archives | Be Korea-savvy
LG Ad Featuring Nat’l Curing Team Hits 5 Mln YouTube Views

LG Ad Featuring Nat’l Curing Team Hits 5 Mln YouTube Views

SEOUL, Apr. 4 (Korea Bizwire) — LG Electronics Inc. said Wednesday its new vacuum cleaner advertisement, which features the South Korean women’s curling team that won a surprise silver in the 2018 Winter Games, tallied more than 5 million views on video-sharing platform YouTube. The advertisement, first showcased on March 14, posted more than 350,000 [...]

Samsung Teams Up with Lucasfilm for Star Wars-themed Vacuum Cleaners

Samsung Teams Up with Lucasfilm for Star Wars-themed Vacuum Cleaners

SEOUL, Oct. 30 (Korea Bizwire) — Samsung Electronics Co. said Sunday it will release vacuum cleaners inspired by characters from “Star Wars” in cooperation with movie producer Lucasfilm Ltd. The South Korean tech giant said the new robot and wireless vacuum cleaners are modeled on characters from the movie series created by George Lucas. The [...]

Samsung’s ‘Powerbot’ Named Vacuum Cleaner of Year by U.S. Consumer Magazine

Samsung’s ‘Powerbot’ Named Vacuum Cleaner of Year by U.S. Consumer Magazine

SEOUL, Dec. 28 (Korea Bizwire) – A vacuum cleaner with improving robotic options manufactured by Samsung Electronics Co. has been named one of the best vacuum cleaners of the year by a U.S. consumer magazine, according to the magazine Wednesday.  The Powerbot of Samsung was listed as one of the eight best vacuum cleaners in [...]

Korea’s Top Five Robot Vacuums Compared

Korea’s Top Five Robot Vacuums Compared

SEOUL, Nov. 14 (Korea Bizwire) – A recent study by the Korea Consumer Agency revealed the pros and cons of Korea’s five most popular robot vacuums: the NR15 (Narin R&D), VR20J9010UR (Samsung Electronics), YCR-M07-10 (Yujin Robot), FC8710 (Philips Korea), and R75BIM (LG Electronics).  The evaluation categories included cleaning performance, autonomous mobility, noise, safety, and other [...]

Cordless Vacuum Cleaners Gain Popularity in Korea

Cordless Vacuum Cleaners Gain Popularity in Korea

SEOUL, June 6 (Korea Bizwire) – According to representatives from the home appliance industry, the market for electric vacuum cleaners is rapidly declining, to the tune of 2 million units annually. But amidst the decline, sales of robot and stick vacuum cleaners are on the rise. Since 2014, cordless vacuums have accounted for half of [...]

LG Electronics Shifts Away from Modest Marketing Strategy

LG Electronics Shifts Away from Modest Marketing Strategy

SEOUL, May 31 (Korea Bizwire) – LG Electronics has long been criticized for its ‘humble’ marketing strategies despite launching products with class-leading features. However, the global electronics giant is now challenging the accusations with radical marketing campaigns.  LG recently invited Sierra Blair-Coyle, a professional rock climber, to climb a 33-storey building using only the vacuuming [...]

How to Climb a 33-Storey Building with a Vacuum Cleaner

How to Climb a 33-Storey Building with a Vacuum Cleaner

INCHEON, May 23 (Korea Bizwire) – Sierra Blair-Coyle is a professional rock climber and a two-time U.S. National Champion climber. But she decided to climb something extraordinary using devices that are more commonly used around the house.  She conquered a 33-storey building (140m), using only the vacuuming power of LG’s latest CordZero vacuum cleaner. It [...]

Samsung-Dyson Suit Over Vacuum Clear Ends in Arbitration

Samsung-Dyson Suit Over Vacuum Clear Ends in Arbitration

SEOUL, April 19 (Korea Bizwire) – Samsung Electronics Co.’s lawsuit against British manufacturer Dyson in a patent row over a vacuum cleaner mechanism has been withdrawn from a Seoul court after the two firms resolved the dispute through arbitration, court officials said Tuesday. The South Korean tech giant filed the suit against the British firm [...]

Samsung to Lead High-end Robot Vacuum Cleaner Market with Decent Sales

Samsung to Lead High-end Robot Vacuum Cleaner Market with Decent Sales

  SEOUL, Oct. 24 (Korea Bizwire) – Samsung’s high-end robot cleaner has recorded fairly good sales, with more than 4,000-unit sales of its new robot vacuum cleaner “Powerbot” only in two months after launch, in offering untapped opportunities in the home electronics market to the tech giant which is reportedly suffering declining profit margins lately [...]