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Viral Justice: The Controversial World of Vigilante YouTubers

Viral Justice: The Controversial World of Vigilante YouTubers

SEOUL, Aug. 22 (Korea Bizwire) — The so-called “vigilante YouTubers” are gaining popularity due to their determination to locate criminals and unveil the truth on behalf of law enforcement authorities. However, concerns arise that such actions might provoke witch-hunts or lead citizens to take the law into their own hands, fueled by violent video footage [...]

YouTubers Criticized for Ignoring Safety Directives During Typhoon

YouTubers Criticized for Ignoring Safety Directives During Typhoon

BUSAN, Sept. 7 (Korea Bizwire) — Amid efforts to protect lives from Typhoon Hinnamnor, inappropriate attempts to stage dangerous stunts on the coast are taking center stage for criticism. Busan’s Haeundae Police Station on Tuesday penalized two YouTubers in accordance with the Punishment of the Minor Offenses Act who failed to adhere to official safety [...]

Average Monthly Income of Individual YouTubers Stood at 1.78 mln Won in 2019

Average Monthly Income of Individual YouTubers Stood at 1.78 mln Won in 2019

SEOUL, Oct. 11 (Korea Bizwire) — YouTube content creators who work alone earned an average monthly income of 1.78 million won (US$1,540) last year, a ruling party lawmaker said Sunday. Fifty eight “one-person” YouTubers reported a combined annual income of 1.24 billion won ($1.07 million) to the tax authority in 2019, according to Rep. Yang [...]

S. Korea to Ban ‘Backdoor Online Advertising’ on Social Media

S. Korea to Ban ‘Backdoor Online Advertising’ on Social Media

SEOUL, Aug. 31 (Korea Bizwire) — South Korea’s antitrust regulator said Monday that it will ban social media influencers from promoting a new product or service on their online platforms without disclosing their business ties with corporate sponsors. The Fair Trade Commission said its revised advertising guidelines will require influencers on social media platforms, such [...]

S. Korea to Ban ‘Backdoor Online Advertising’ from Sept.

S. Korea to Ban ‘Backdoor Online Advertising’ from Sept.

SEOUL, Aug. 12 (Korea Bizwire) — South Korea will ban social media influencers from pitching a new product or service on their online platforms without disclosing their business ties with corporate sponsors, officials said Wednesday. The move comes amid controversy over some famous social media influencers’ involvement in the shady practice called “backdoor online advertising.” [...]

Advertising Controversy Grips S. Korean Mukbang YouTubers

Advertising Controversy Grips S. Korean Mukbang YouTubers

SEOUL, Aug. 7 (Korea Bizwire) — Legions of South Korea’s most popular YouTubers — mukbang personalities — are facing criticism following allegations they “deceived” fans by not telling them about paid promotions. YouTubers who film mukbang, a portmanteau in Korean of “eating” and “broadcast,” have charmed fans with their impressive eating skills — gulfing down [...]