SEOUL, Nov.24 (Korea Bizwire) – Tonymoly has announced that it ranks at the top in sales among the Korean brands that entered the Starboard Cruise of the Luis Vuitton Moet Hennessy Group (LVMH).
Tonymoly has opened shops on eight cruise ships including the ‘Mariner’ and ‘Quantum of the Seas’ since March, and ranked first in sales among Korean companies from April to November.
Korean brands such as Sulwhasoo, Etude, Missha and Holika Holika, and foreign brands such as Dior, Bulgari and Estee Lauder also operate shops on the cruise ships.
Tonymoly revealed that it would be increasing the number of items sold on the Starboard Cruise due to high demand from consumers and distributors.
Company representatives said that cruise ships are a great marketing channel, as they travel around the world. “That’s why foreign brands prefer to sell their products on cruise ships. We are planning to enter ships that sail routes to America and Europe. Also, we are discussing possibilities to expand our channels to the DFS duty free distribution of LVMH group.
By Francine Jung (firstname.lastname@example.org)