“Movie-like Commercials” with Longer Running Time to Be Seen More on TV

SEOUL, July 3 (Korea Bizwire) – TV commercials with a running time of over 30 seconds that break from the conventional idea that the TV commercial film is “art of 15 seconds,” are growing in numbers in the television advertising market. According to AGB Nielson, a media research firm, on July 1, TV commercials that [...]