Beauty & Fashion Archives | Be Korea-savvy

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Online Fashion Platforms for Women Engage in Ruthless Competition to Gain Market Share

Online Fashion Platforms for Women Engage in Ruthless Competition to Gain Market Share

SEOUL, Sept. 13 (Korea Bizwire) — South Korea’s online fashion platforms for women’s clothing are working on a number of initiatives, including free and fast delivery, to gain a larger market share. Ably plans to offer free returns for designer and street brand items by the end of this month. If customers return designer or [...]

Online Stores Compete over Warranty Services for Luxury Goods

Online Stores Compete over Warranty Services for Luxury Goods

SEOUL, Aug. 27 (Korea Bizwire) — Online stores that sell goods from expensive, high-end brands are competing over appraisal and warranty services to alleviate concerns over counterfeit items. Online mall SSG.com began issuing digital certificates to vouch for official goods made by luxury brands and those brought in by other luxury brand sellers. The digital [...]

Online Fashion Malls Growing at a Blistering Pace amid Stiffer Competition

Online Fashion Malls Growing at a Blistering Pace amid Stiffer Competition

SEOUL, July 27 (Korea Bizwire) — As the size of South Korea’s online fashion market expands, competition is heating up among major players to get the upper hand. Most of the nation’s online retailers specializing in fashion registered more than double-digit growth in transaction volume in the first half of this year, according to industry [...]

K-Fashion Goes Abroad

K-Fashion Goes Abroad

SEOUL, July 13 (Korea Bizwire) — South Korean fashion brands that have infiltrated the hearts of the MZ generation are leading the K-fashion craze overseas. Last May, street casual brand ADLV opened a shop at Australia’s QV center, located on Melbourne’s Lonsdale Street. The company said that crowds were seen lining up in front of [...]

Fashion Industry Opens Offline Stores Despite Popularity of Online Shopping

Fashion Industry Opens Offline Stores Despite Popularity of Online Shopping

SEOUL, June 30 (Korea Bizwire) – The fashion industry continues to insist on operating offline stores despite a recent trend that focuses on online consumption. Handsome, a local apparels brand, recently opened the offline Handsome House in Busan’s Haeundae District, following stores in Gwangju and Jeju, where visitors can access more than 1,000 products made [...]