SEOUL, Sept. 13 (Korea Bizwire) – Virtual animals are appearing as models with the popularity of virtual humans and influencers rising as a new online trend. LF, the apparel affiliate of LG Group, introduced a virtual cat in its video advertisement for Athe. The ad introduces Athe as a brand that develops vegan cosmetics that [...]
SEOUL, Sept. 13 (Korea Bizwire) — South Korea’s online fashion platforms for women’s clothing are working on a number of initiatives, including free and fast delivery, to gain a larger market share. Ably plans to offer free returns for designer and street brand items by the end of this month. If customers return designer or [...]
SEOUL, Sept. 2 (Korea Bizwire) — The South Korean arm of DHC Corp., a Japanese retailer of beauty and health products, said Thursday it will pull its business out following plunges in sales apparently driven by a nationwide boycott of Japan-made goods. DHC Korea Inc., which advanced in the country in April 2002, said on [...]
SEOUL, Aug. 27 (Korea Bizwire) — Online stores that sell goods from expensive, high-end brands are competing over appraisal and warranty services to alleviate concerns over counterfeit items. Online mall SSG.com began issuing digital certificates to vouch for official goods made by luxury brands and those brought in by other luxury brand sellers. The digital [...]
SEOUL, Aug. 22 (Korea Bizwire) — South Korean fashion company Handsome Corp. said Sunday it will launch a cosmetics brand for the first time. Handsome, an affiliate of Hyundai Department Store Group, said high-end skin care brand oera will open its first store at the department store’s Apgujeong outlet in southern Seoul. The skin-care line [...]
SEOUL, Aug. 12 (Korea Bizwire) — LG Electronics Inc. on Thursday released new ultrasonic cleansing devices for body and facial care as the tech giant tries to expand its presence in the beauty appliance market. LG Pra. L Bodyspa for body care will be sold at 499,000 won (US$430), while LG Pra. L Washpop for [...]
SEOUL, July 27 (Korea Bizwire) — As the size of South Korea’s online fashion market expands, competition is heating up among major players to get the upper hand. Most of the nation’s online retailers specializing in fashion registered more than double-digit growth in transaction volume in the first half of this year, according to industry [...]
SEOUL, July 20 (Korea Bizwire) — Luxury brands are scrambling to attract men in their 20s and 30s, who are rising as a major consumption power. Louis Vuitton is opening South Korea’s eighth ‘Mens’ store at Lotte Department Store in August. The fashion brand also set up a pop-up store for men in Seongsu-dong, eastern [...]
SEOUL, July 13 (Korea Bizwire) — South Korean fashion brands that have infiltrated the hearts of the MZ generation are leading the K-fashion craze overseas. Last May, street casual brand ADLV opened a shop at Australia’s QV center, located on Melbourne’s Lonsdale Street. The company said that crowds were seen lining up in front of [...]
SEOUL, June 30 (Korea Bizwire) – The fashion industry continues to insist on operating offline stores despite a recent trend that focuses on online consumption. Handsome, a local apparels brand, recently opened the offline Handsome House in Busan’s Haeundae District, following stores in Gwangju and Jeju, where visitors can access more than 1,000 products made [...]